Growth Marketing Specialist — B2B SaaS

2 weeks ago

Bengaluru, India 100Hires Full time

100Hires is a fast-growing B2B SaaS that automates recruiting workflows for hundreds of companies worldwide. We move quickly, keep processes light, and value direct ownership over long meetings. Founded in 2019, we have 1 500+ verified reviews on G2 & Capterra ( 4.8 / 5 avg.), and were featured as an ATS #1 by Forbes Advisor. Our applicant-tracking platform helps SMBs attract, screen and hire top talent faster by automating email, SMS, voicemail drops, interview scheduling and candidate scoring.

We’re bootstrapped, ambitious, and laser-focused on delivering value to our customers. We're seeking a T-shaped, growth-focused marketing professional to own our marketing strategy and execution across multiple channels. This role is perfect for a smart, adaptable marketer with B2B SaaS experience who can produce diverse content types and drive measurable growth.

This role is for a T-shaped, growth-focused marketer who will own marketing strategy and execution across multiple channels to drive user acquisition and retention.

  • Create educational and promotional content across formats, including blog posts, landing pages, LinkedIn posts, case studies, YouTube videos, and knowledge-base articles.
  • Plan and run weekly webinars; manage monthly newsletters and email campaigns.
  • Coordinate channel partnerships, co-marketing initiatives, and influencer relationships.
  • Monitor, analyze, and report PPC performance on Google, LinkedIn, and YouTube.
  • Define goals, maintain existing channels, conduct cross-channel performance analysis, and design experiments to test and scale new channels.

Required qualifications:

  • Minimum 2 years of B2B SaaS marketing experience, ideally with products priced around 2k-5k ACV.
  • Proven ability to produce educational and promotional content in multiple formats.
  • Strong data analysis and reporting skills.
  • Excellent written and verbal communication in English.

Preferred qualifications:

  • Experience managing PPC campaigns and using analytics tools.
  • Familiarity with applicant-tracking systems or background in HR technology/recruitment.
  • Experience leveraging AI tools for content creation.
  • Demonstrated success in growing SaaS products.

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