Head - Performance Marketing - HealthTech (5-10 yrs)

4 weeks ago


Bengaluru, Karnataka, India iimjobs Full time

Must haves:

  • Experience of 57 years driving performance marketing in consumer tech or services
  • Hands on experience in strategizing and executing campaigns across digital marketing channels like Meta, Google, YouTube, affiliates, CRM
  • Have managed the scale of 2 Cr INR+ monthly spends
  • Led a team (2+) for at least 3 years
  • Experience inapp marketing in India
  • Experience in strategizing organic growth for products
  • SEO, ASO, Referrals, content marketing
  • Deep knowledge of retention marketing and CRM

Key traits :

  • Data driven
  • First principle thinking, experimentation mindset
  • Ability to strategize campaigns with unit metrics like CAC and RoAS
  • Open to learning and collaborating with other teams


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