Head - HoReCa / MT

3 weeks ago

Mumbai Maharashtra India, Maharashtra Backbay Beverages Full time

Company Description

Backbay is a wellness-focused beverage brand that aims to redefine premium hydration for modern India through sustainable practices. Co-founded by Bhumi Pednekar, an acclaimed actor and sustainability advocate, and Samiksha Pednekar, a lawyer-turned-entrepreneur, Backbay embodies the philosophy of Sense, Savour, Sustain. Our debut line, Backbay Aqua, features natural mineral water in eco-friendly packaging, including FSC®️-certified gable-top cartons and caps made of sugarcane resin. Based in India, Backbay is set to expand into sparkling water and functional water, blending taste, wellness, and conscious design.


Role Description

This is a full-time on-site role located in Mumbai for the Head of HoReCa/MT at Backbay Beverages. The Head of HoReCa/MT will oversee the development and execution of strategies to build and grow relationships with hotels, restaurants, cafes, and modern trade channels. Day-to-day tasks include managing sales and distribution networks, coordinating marketing activities, negotiating contracts, and ensuring customer satisfaction. The role also involves monitoring market trends, creating reports, and leading a team to achieve sales targets.


Key Responsibilities


  • P&L Ownership: Take full responsibility for the HORECA vertical’s revenue, profitability, and operational efficiency.


  • Sales Leadership: Develop and execute sales strategies to expand distribution and achieve ambitious growth targets.


  • Outreach & Partnerships: Build and nurture strong relationships with hotels, restaurants, bars, cafés, and catering partners.


  • Business Development: Identify opportunities, close key accounts, and create long-term partnerships that align with Backbay’s ethos.


  • Team & Process: Recruit, mentor, and lead a high-performing sales team, while setting clear KPIs and processes for success.


  • Brand Advocacy: Represent Backbay’s premium, sustainable identity in all B2B engagements and negotiations.


Qualifications


  • Bachelor’s degree in Business, Management, Hospitality, or a related field (MBA preferred).


  • 7+ years of experience in sales/BD within HORECA, beverages, FMCG, or luxury hospitality.


  • Strong understanding of the HORECA ecosystem in India, with existing industry networks.


  • Demonstrated ability to manage P&L and deliver consistent sales growth.


  • Excellent communication, negotiation, and relationship-building skills.


  • A self-starter with entrepreneurial drive, resilience, and passion for sustainability.


Why Join Backbay?


  • Be part of a design-driven, sustainable brand shaping the future of hydration in India.


  • Work in a fast-paced, entrepreneurial environment with the opportunity to make a visible impact.


  • Collaborate with founders and a passionate team building Backbay from the ground up.


If you are a smart, ambitious professional with the hunger to grow a premium lifestyle brand in India’s evolving hospitality ecosystem, we’d love to hear from you.

  • Head - HoReCa / MT

    1 week ago

    Mumbai, Maharashtra, India Backbay Beverages Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionBackbay is a wellness-focused beverage brand that aims to redefine premium hydration for modern India through sustainable practices. Co-founded by Bhumi Pednekar, an acclaimed actor and sustainability advocate, and Samiksha Pednekar, a lawyer-turned-entrepreneur, Backbay embodies the philosophy of Sense, Savour, Sustain. Our debut line,...

  • horeca sales

    2 weeks ago

    Mumbai, Maharashtra, India TopCan Beverages Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    About TopCanTopCan is India's first beverage brand that redefines convenience by turning the can into the glass. With our patented "can-to-glass" lid design and spill-proof format, we're revolutionizing mixers in both modern and traditional drinking formats.Our Essentials Range – Soda Water, Tonic Water, and Ginger Ale – is crafted for HORECA...

  • Head Modern Trade

    1 week ago

    Mumbai, Maharashtra, India Prime Careers Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Opening for the Modern Trade Manager (Head of Modern Trade) Grow & develop business across all zones through the MT channel.To develop business in covering states by planning, directing, and implementing sales strategies.

  • Area Sales Manager

    2 weeks ago

    Mumbai, Maharashtra, India McPatel Foods Private Limited Full time ₹ 48,00,000 per year

    Join Us as Area Sales Manager,Asst.Area Sales Manager,Senior Bisusiness Manager – Maharashtra (HQ: Mumbai)Company: McPatel Foods Pvt. Ltd. | Brand: Ohh PotatoIndustry: Frozen Snacks | French Fries | Potato Products | Indian BreadsBe a founding member of Ohh Potato – a bold new food service brand backed by a ₹750 Cr investment and world-class...

  • Head of Sales

    2 hours ago

    Mumbai, Maharashtra, India Eatopia World Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Head of Sales (Online & Offline)Role PurposeTo drive Eatopia's sales growth across all channels:Online (Amazon, Flipkart, Website, Blinkit, Zepto, Instamart)Offline (Modern Trade, General Trade, Institutional, and Alternate Channels).Responsible for achieving sales targets, optimizing trade spend, and ensuring market expansionwith profitability.Key...

  • Sale Executive

    7 days ago

    Mumbai, Maharashtra, India Elite Mgt Services Full time ₹ 3,45,600 - ₹ 4,60,800 per year

    Males candidates from FMCG Background in to Horeca Sales with min 2 years and from Mumbai onlyJob Responsibilities:-Identify, pitch & close deals with HORECA clients2) Build relationships with Food & Beverage Managers, Purchase Heads, and General Managers3)Explain sustainability mission & product benefits4)Achieve monthly/quarterly sales targets5)Coordinate...

  • Regional Sales Manager

    7 days ago

    Mumbai, Maharashtra, India Primo Foods Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Role & responsibilitiesDrive new account acquisition by generating outbound B2B leads across Hotels, Restaurants, Cafs, Caterers, Corporates, and Airline Catering companies.Manage and grow existing key accounts, increasing revenue through strong relationship-building and cross-selling.Work closely with distributors to strengthen our HoReCa supply chain and...

  • Business Development Manager

    10 hours ago

    Mumbai, Maharashtra, India Skyline Food Products LLP, Mumbai Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionSkyline Food Products LLP, headquartered in Mumbai, manufactures a diverse range of high-quality food products for both modern trade and traditional retail formats. Our product portfolio includes confectionery, bakery items, instant mixes, food additives, traditional snacks, and an oriental range. We serve some of the biggest names in...

  • Regional Sales Manager

    1 week ago

    Mumbai, Maharashtra, India Primo Foods Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    About us: -La Carne Cuts is a premium brand owned by Primo Foods Pvt. Ltd. We are one of India's leading manufacturers of European-inspired Charcuterie and Value-Added Meats, crafted to meet the most stringent global quality and safety standards.With a portfolio of 120+ ready-to-eat products, our range includes:Naturally wood-smoked and cured hamsAuthentic...

  • Senior Manager

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Bajaj Consumer Care Full time

    Role Overview:We are looking for a strategic and commercially astute finance leader to drive business partnering for Sales and Marketing functions. This role will be instrumental in enabling profitable growth through financial planning, channel strategy, and operational excellence across General Trade (GT), Modern Trade (MT), and E-commerce (B2B & B2C).Key...