Digital and Content Marketer

4 days ago


Chennai Tamil Nadu India, Tamil Nadu Madras Engineering College Full time

We’re Hiring: Digital & Content Marketer


Location: Madras Engineering College

Experience: 5+ Years


About the Role:

We’re looking for a Digital & Content Marketer who can create compelling content, manage social media and website, and run paid advertising campaigns to boost our brand and effectively engage students.


Responsibilities:

  • Manage and grow social media presence across platforms (Meta, LinkedIn, Instagram)
  • Plan, execute, and optimise digital marketing campaigns, including paid ads (Meta, Google, LinkedIn)
  • Monitor campaign performance and provide actionable insights
  • Collaborate with admissions, branding, and creative teams for cohesive messaging
  • Maintain and update website content to ensure relevance and engagement
  • Monitor campaign and website performance; provide actionable insights


Requirements:

  • 5+ years of experience in digital marketing, content creation, social media, and paid ads
  • Strong knowledge of SEO, SEM, analytics, and ad campaign optimisation
  • Proven track record of creating content and campaigns that drive engagement and leads
  • Passion for building a student-focused digital presence




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