 
						Technical Sales and Marketing Specialist
3 weeks ago
SUMMARY:
The incumbent is responsible driving field sales with marketing strategies for industrial machinery. Implementing marketing plans, developing sales strategies, maintaining customer relations, and creating sales reports are the roles.
Supervisory Responsibilities - Direct:
Sales & Development:
· Identify and approach potential customers through field visits, cold calling, and networking.
· Develop and maintain relationships with key decision-makers in manufacturing industries.
· Conduct product demonstrations, technical presentations, and client meetings.
· Negotiate and close sales deals while ensuring profitability and customer satisfaction.
· Analyze market trends, customer needs, and competitor strategies.
· Generate and qualify leads through industrial visits, trade shows, and online research.
· Maintain a database of potential clients and follow up on inquiries.
· Provide pre-sales and post-sales support, addressing customer concerns and queries.
· Assist clients in selecting the right machinery based on their requirements.
· Ensure timely follow-ups on quotations, proposals, and contract renewals.
Marketing Support:
· Develop and execute marketing campaigns to increase brand visibility.
· Participate in trade fairs, exhibitions, and industry events to promote products.
· Work closely with the digital marketing team to generate online leads and manage social media promotions.
· Provide sales forecasts and develop strategies to achieve set targets.
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