Sales Professional

3 weeks ago


Chennai, India H.B. Fuller Full time

As the largest pureplay adhesives company in the world, H.B. Fuller’s (NYSE: FUL) innovative, functional coatings, adhesives and sealants enhance the quality, safety and performance of products people use every day. Founded in 1887, with 2023 revenue of $3.5 billion, our mission to Connect What Matters is brought to life by more than 7,000 global team members who collaborate with customers across more than 30 market segments in over 140 countries to develop highly specified solutions that enable customers to bring world-changing innovations to their end markets.

Key Metric Options (agreed annually)

Territory Sales/business development

Contribution Margin

Volume

Price

Win / Loss Ratio

% time on new business development, maintenance, training

PRIMARY DUTIES

CORE COMPETENCIES

Accountability for results Customer focused – creating valueDemonstrates functional excellenceDemonstrates business acumenEmbraces change and innovationStrong technical & concept selling skills

ACCOUNTABILITY FOR RESULTS

Sales professional is accountable for delivering annual business results, aligned with business plan, sales, CM and volumeGrowth – focuses effort on delivering growth and maintains existing business to deliver plan Negotiates pricing and margin (aligned with the business) using value selling and the flip pricing tool to capture the optimum price and margin for HBF

CUSTOMER FOCUSED – CREATING VALUE

Drive customer intimacy by delivering HBF’s value proposition tailored to meet the needs of the customerPromote, quantify and expertly sell value, which differentiates HBF in the market and adds value to our customersConsistently deliver value to our customers to realize customer loyalty and minimize erosionAnticipate current and future needs of the customer through deep understanding of the customer’s businessPromote and sell latest HBF products and technology thereby enhancing our position in the market as an innovative leader

DEMONSTRATES FUNCTIONAL EXCELLENCE

Consistently manage activities to ensure all EHS requirements are followedLeverage all sales processes, including salesforce.com, consistently applies the HBF sales processDemonstrates ability to Independently technically support the customer for standard needs, including running a product demonstrationIdentify, develop and close new business opportunities and communicate forecasting needs to the businessIntimately know the territory/industry, including developing new business pipelineManage time by balancing effort between existing business and new business pipelineProvide timely monthly reports and all necessary internal/external communication, and collaboration with other stakeholdersDemonstrates ability to understand competitive landscape and how to position HBF for advantage

DEMONSTRATES BUSINESS ACUMEN

Implement business pricing strategy based on business guidelines, expertly delivers price increases thereby enabling prices to stickPromote HBF products and technologies to optimize profitabilityAllocate own resources in a planned and consistent way with the business strategyManage impact on profitability from terms and conditions, supply chain, days outstanding and other aspectsManage T&E expenses to budget

EMBRACES CHANGE AND INNOVATION

Provide voice of the customer feedback into the organizationPromote and sell innovative HBF technologies that create competitive advantage and optimize value for customersAdapt easily to a dynamic environment and maintain high levels of motivation and engagement

SALES COMPETENCIES & BEHAVIORS

Negotiating: Negotiates skillfully in more difficult situations; understands the needs of the customer and incorporates that knowledge. Gains trust quickly from key contacts at the customer.Growing a sales territory: Developing an understanding of business, financials, products/services, the market and specific needs of assigned territory/accounts.Presenting: An effective presenter for simple and complex topics in a variety of settings, both inside and outside the organization.Questioning / Listening: Increases listening skills through practice; asks clarifying questions for increased understanding. Restates and accurately summarizes key messages.Communicating: Consistently delivers timely, accurate and concise messages orally and/or in writing to effectively inform an individual or group. Adapts style to the needs of individuals or groups to ensure his/her message is understood.Prospecting: Creative in finding new sources of business and applying latest techniques for cultivating customer leads and is consistent in applying the agreed amount of prospecting time and effort. Real Win Worth drives prioritization.Being a team player: Willingness to take on additional responsibilities to facilitate the achievement of individual and team goals. Invites and builds upon the ideas of others. 

KNOWLEDGE

Technical knowledge of products & services required for Home Appliances / Elevator and MRO applications. Strong footprints in process industries like steel, Cement, Refinery and petrochemical industry.Strong knowledge of MRO range of products like coating, epoxy grouting, Anaerobic & Cyanoacrylates adhesives, PU Foams, sealant, conveyor belt compound etc.Robust passion to develop business from scratch.Sales Process & Sales ToolsConsistent user of salesforce.com and FLIP pricing toolApplies sales process in every new and existing business opportunityTrends in market & industryBuilding a working knowledge of markets and industry, and leverages to enhance opportunities and acceleration of the sales processSupply chainFamiliar with location of company plants and understands impact of supply chain, and is able to communicate details with customer as requiredEquipment & application processAble to understand and speak the language of equipment and application processes in conversing with the customerSubstrateCan reliably select best products based on substrate requirements and business strategyBusiness AcumenAble to optimize products and price to increase value for HBF

EMPLOYEES SUPERVISED

None, External employees (need based)

SCOPE OF RESPONSIBILITY

·Manages territory and develops new business opportunities. New business activity represents ~70% of time.

Minimum Requirements

4 year engineering college degree, with a chemical/mechanical stream is preferredMin.8-10 years of relevant sales experience (industrial consumables experience preferred - must have handled Adhesives, Sealants, Specialty lubricants & Specialty chemicals)Must have a valid driver’s license and be willing to travel.Travel time depends on size/geography of the territory.Ability to lift and carry up to 50 lbs.

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