Growth Marketing Manager Leading Ai Automation CompanyLocation-Noida CTC-25 LPA

3 days ago


Sany, India Headsup Corporation Full time
ob DescriptionRoleDemand Gen / BDR Senior Marketing Manager NorthAmerica Reports To Head of Marketing North America Purpose of therole The Demand Gen / BDRSenior Marketing Manager role will be based in India and reportdirectly to Head of Marketing in the United States. This is aschallenging role with a few skillsets required to achieve success.The primary purpose of this role will be trifold:Support and lead various digital inbound andoutbound lead generation marketing initiativesExecute weekly warm and cold callingoutreach to NorthAmerican based contacts with a goal of settingqualified sales meetings Provide insight andbalance related to generating leads at both the strategic and dailyhandson execution levels
Technical Skills Required
  • 46 years experience inB2B marketing with a proven track record of generating new businessleads in North America
  • 24 years salesforceexperience
  • 12 years direct B2B cold and warmlead gen phone calling activities
  • Experiencerunning email campaigns in Pardot including single multitouch andautomated drip campaigns.
  • Experience runningplanning and leading various inbound and outbound digital campaignsfor Facebook LinkedIn and other 3rd party digital tools and leadgen platforms
  • Experience in Google Admanagement and SEO/PPC experience
  • Experiencein executing best practice marketing methodologies for Websites.Digital campaigns and related channels of lead gen delivery

BehaviouralSkills Required A team playerwho brings a positive healthy attitude each day with a high workethic Must have thick skin and an ability totake no from a client or direct feedback from internal team membersand respond proactively and passivity. Mustbe solution and resultsoriented focused.Comfortable being uncomfortable (Learn newskills push boundaries for success support Addverb team membersoutside of Marketing as needed)
JobResponsibilities 1 Workdirectly with Head or Marketing in US to strategically plan andexecute annual B2B lead gen and brand awareness campaigns for Northand South America 2 Execute 30 weekly coldand warm lead gen phone calls to B2B contacts in North America timezone 3 Manage digital platforms for NorthAmerican Lead Gen and Brand Awareness campaigns (email SocialSalesforce / Pardot etc.) 4 Work as a teamwith Indiabased Marketing members when required assisting in theirgrowth and development while promoting positive global teamcommunications and support 5 Must be willingto travel occasionally to other countries as needed on an annualbasis for events and team meetings 6Delivery weekly and monthly reports for all lead gen activities7 Must be able to think strategically forplanning and communications and execute with a handson approach.8 Must be comfortable working independentlyand willing to engage in weekly calls outside of normal businesshours. 9 Bonus Content creation (design orwriting) is a plus
MinimumQualification Bachelor s or Equivalent degreeYears of experience:46

salesforce,seo/ppc,leadgeneration,pardot,reporting,independent work,google admanagement,sales management,communication,strategic planning,brandawareness,digital campaigns,b2b sales,team management,b2bmarketing



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