Director - Growth Marketing

1 week ago

Sany, India Careerconnects Full time

Are you aseasoned marketer with a passion for driving growth in the B2Cspace Our client is seeking a dynamic individual as itsDirectorGrowth to lead their Performance Marketing SEO partnershipsand Brand Marketinginitiatives.
Thisis a hard targetoriented role with a strong focus on delivering acertain number of Qualified Leads every month through organic andpaid marketingefforts.

Ourclient is on a mission to revolutionize hair health solutions.Backed by cuttingedge technology and a commitment to excellencewere dedicated to helping our customers achieve their hair healthgoals.
AbouttheRole:
  • IdealCandidate: Were looking for someone with a proven track record indriving growth particularly in B2C environments. You should have adeep understanding of RoAS/ROI across various marketingchannels.
  • Location:This is an officebased role located in Delhi NCR. As were in theearly stages of our journey expect a fastpaced environment with a6dayworkweek.
  • Compensation:This position offers a competitive compensation package with aheavy emphasis on ESOPs. Ideal compensation will be INR 2535 lakhsfixed substantial ESOPs.The ideal candidate will have a currentfixed salary between 2040 lakhs perannum.

KeyResponsibilities:
  • Developand execute comprehensive growth strategies to drive customeracquisition andretention.
  • Lead andoptimize performance marketing campaigns across various channelsincluding SEM paid social display and affiliatemarketing.
  • ImplementSEO strategies to improve organic search rankings and driverelevant traffic to ourwebsite.
  • Cultivaterelationships with influencers and partners to amplify brandawareness and reach newaudiences.
  • Overseebrand marketing initiatives including content creation storytellingand brandmessaging.
  • Define keyperformance metrics and KPIs to measure the effectiveness ofmarketingcampaigns.
  • Analyzedata and insights to identify opportunities for optimization andgrowth.
  • Manage budgetseffectively allocating resources to maximize ROI and achievetargets.

seo,budgetmanagement,affiliate marketing,displaymarketing,partnerships,influencer marketing,sem,brandmarketing,roas/roi,paid social,b2c,performance marketing,kpisanalysis,campaigns

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