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Demand Generation Specialist

3 months ago

Chennai, India JUARA IT SOLUTIONS Full time

Job Title: Demand Generation Specialist

Location: Chennai

Experience: 2-3 Years

Notice Period: Immediate Joiners Preferred

Job Description

We are seeking a highly motivated and results-driven Demand Generation Specialist with 2-3 years of experience in IT services and consulting. The ideal candidate will have a strong background in cold calling, email marketing, and lead generation strategies.

Key Responsibilities:

  • Execute demand generation strategies to drive awareness, engagement, and conversion of leads.
  • Conduct cold calling to identify and qualify potential leads.
  • Develop and implement email marketing campaigns to nurture leads and convert them into customers.
  • Collaborate with the sales and marketing teams to create compelling messaging and content for demand generation activities.
  • Track and analyze campaign performance metrics to optimize future campaigns.
  • Maintain and update the CRM system with lead information and activities.
  • Participate in regular team meetings to discuss campaign progress and results.

Key Skills:

  • Cold Calling
  • Email Marketing
  • Lead Generation
  • CRM Management
  • Campaign Analysis
  • Content Creation
  • Communication Skills
  • Data Analysis

Required Qualifications:

  • 2-3 years of experience in demand generation, with a focus on IT services and consulting.
  • Proven experience in cold calling and generating leads.
  • Strong proficiency in email marketing tools and CRM systems.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Bachelor's degree in marketing, Business, or a related field is preferred.