Search Engine Optimization Team Lead

17 hours ago

Agra, Uttar Pradesh, India Oswaal Books Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Designation: SEO Lead

Key Responsibilities:


• Develop and execute a comprehensive SEO strategy across all categories (CBSE, ISC, UPSC,

CUET, Olympiad, etc.).


• Conduct technical audits (crawl, indexation, site health, page speed) and coordinate fixes

with developers.


• Optimize on-page elements – titles, descriptions, schema, and internal linking for product

and blog pages.


• Build high-quality backlinks and manage off-page SEO campaigns.


• Track KPIs like organic traffic, keyword rankings, DA, and organic revenue.


• Collaborate with content and marketing teams for keyword-driven blogs and landing

pages.


• Mentor and manage SEO Executives to ensure timely task execution.

Required Skills & Experience:


• 8+ years of hands-on SEO experience (eCommerce preferred).


• Strong command over Google Search Console, GA4, SEMrush, Ahrefs, and Screaming Frog.


• Knowledge of Shopify SEO best practices.


• Proficiency in keyword clustering, schema markup, and content optimization.


• Analytical mindset with ability to link SEO performance with business results.


• Strong communication and leadership skills.

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