Sales Officer- Modern Trade

2 weeks ago

Mumbai, Maharashtra, India Chheda Specialties Foods Pvt. Ltd. Full time ₹ 25,00,000 - ₹ 70,00,000 per year

Key Responsibilities:

1. Sales & Distribution

  • Achieve monthly, quarterly, and annual sales targets for the assigned territory.
  • Ensure product availability and visibility across retail outlets.
  • Expand numeric & weighted distribution by adding new outlets.
  • Monitor and manage distributor stock, orders, and secondary sales.

2. Market Development

  • Identify new business opportunities and develop trade channels.
  • Execute company trade marketing and promotional activities at ground level.
  • Track competitor activities and share timely market intelligence.

3. Relationship Management

  • Build and maintain strong relationships with distributors, retailers, and key trade partners.
  • Ensure timely collection of payments and adherence to credit policies.

4. Execution & Compliance

  • Ensure planogram, merchandising, and visibility standards are met at POS.
  • Conduct regular market visits for route coverage and trade engagement.
  • Track sales performance through daily/weekly reporting systems.

5. Team & Distributor Management (if applicable)

  • Train distributor salesmen on product knowledge, selling skills, and market execution.
  • Monitor distributor ROI, claims, and profitability.

Key Performance Indicators (KPIs):

  • On time ground execution of trade promotions and strategies in every trade channel
  • Achievement of sales volume & value targets.
  • Market share improvement vs competitors.
  • Timely collections and credit hygiene.

Qualifications & Experience:

  • Graduate in Business/Commerce/Marketing (MBA preferred).
  • 1–4 years of sales experience in FMCG managing GT/MT (Preferably D Mart, Regional chains, Reliance)
  • Strong knowledge of local geography and retail landscape.
  • Proficiency in MS Excel and sales reporting tools.

Skills & Attributes:

  • Excellent communication & negotiation skills.
  • Strong interpersonal and relationship-building ability.
  • Target-oriented, self-motivated, and proactive.
  • Ability to work under pressure and meet deadlines.
  • Willingness to travel extensively within the territory.

Job Type: Full-time

Pay: ₹20, ₹35,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Leave encashment
  • Paid sick time
  • Paid time off
  • Provident Fund

Application Question(s):

  • Do you have minimum 2 years of experience into Modern Trade into the Food Processing/ FMCG industry?
  • How many years of experience do you have in Large Format Stores?
  • Are you currently residing in Mumbai ( all areas)?

Work Location: In person

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