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Marketing Associate- GTM
2 weeks ago
Job Description: Marketing Associate - GTM Team
Location: Bangalore
Employment Type: Full-time
Department: Marketing/Go-to-Market
About the Role
We're seeking a high-potential Marketing Associate to join our Go-to-Market team and support large-scale event management, content creation, and lead generation initiatives. This role is perfect for a recent graduate from a top-tier university with 1-2 years of marketing experience who brings exceptional drive and ambition to make a significant impact in a fast-growing organization.
Key Responsibilities
Event Support & Project Coordination
● Assist in planning, coordinating, and executing large-scale events, summits, webinars, and community meets
● Support logistics coordination, vendor management, and on-site event operations
● Help manage event budgets, timelines, and deliverables
● Coordinate multimedia communications and promotional materials for events
● Assist with CRM management and support pipeline reporting and sales operations workflows for leads generated
Content Creation & Management
● Create, edit, and proofread engaging content for website, blogs, newsletters, social media, event and marketing collateral
● Support maintenance of content calendars and editorial workflows
● Develop supporting materials including case studies, guides, ebooks, and pitch decks
● Support event planning, promotion, and follow-up activities
Required Qualifications
Education & Experience
● Bachelor's degree from a top-tier university
● 1-2 years of experience in marketing, content marketing, event management, or related field
● Proven track record of high achievement and exceptional work ethic
● Experience with content creation and editorial processes
Technical Requirements
● Proficiency with Google Workspace (Analytics, Search Console, etc.)
● Experience with CRM systems is a plus (HubSpot preferred)
● Familiarity with design tools (Canva) and CMS platforms (Webflow, WordPress) is a plus
● Basic knowledge of marketing automation and email marketing platforms
● Microsoft Office suite proficiency
Preferred Qualifications
● Background in B2B marketing or SaaS environments
● Experience with event management and logistics coordination
● Previous exposure to webinar production and management
● Leadership experience from university or early career roles
What You'll Gain
● Hands-on experience with large-scale event management and execution
● Opportunity to develop comprehensive marketing and content strategy skills
● Exposure to senior-level stakeholders and cross-functional collaboration
● Experience with revenue-driving marketing initiatives and customer acquisition
● Professional development in project management and campaign execution
● Direct mentorship and growth opportunities in a high-growth environment
