
Sr. Manager
5 days ago
Job description:
- Job Title
:
Senior Manager – Digital Marketing - Function
: Digital Marketing -
EMAIL MARKETING - Location
:
Mumbai - Joining Requirement
:
Immediate to 15 Days - Education
:
Graduate (MBA Preferred) - Experience
:
Minimum 8 Years in Digital Marketing - Working Days
:
Monday to Friday
(Saturday & Sunday Off) - Shift Timings
:
12:00 PM – 9:00 PM
Company Website
:
Key Benefits
:
- Work-life balance
- Recognition & Rewards programs
- Loyalty Bonus
after 3 years:
INR 1 – 5 Lakhs - Career growth & learning opportunities
- Medical Insurance
&
Health Coverage - Global exposure
(Berlin, Germany, USA, Europe) - Paid holidays
,
festive leaves
, and
team outings - Provident Fund
,
Relocation assistance
,
Sick leave
, and other
employee support programs
Key Responsibilities
:
- Develop and execute comprehensive, end-to-end email marketing strategies across multiple customer segments and lifecycle stages.
- Create, manage, and optimize
email campaigns
including newsletters, promotional campaigns, onboarding series, and re-engagement flows. - Oversee
email list growth, segmentation, and hygiene
to ensure high deliverability and engagement. - Manage and improve
email automation workflows
for lifecycle campaigns, lead nurturing, and customer retention. - Analyze campaign performance using KPIs such as
open rate, CTR, conversion rate, bounce rate
, and
unsubscribe rate
. - Work closely with
creative, content, sales, and product teams
to align email messaging with overall business objectives. - Regularly
report insights
and suggest improvements based on campaign performance and customer behavior analytics. - Stay up-to-date with the latest
email marketing trends, tools, platform updates
, and best practices. - Design and execute
end-to-end digital marketing strategies
aligned with company goals - Lead campaigns across
SEO, SEM, Social Media, Email, Content Marketing
, and
Paid Media - Monitor and
analyze campaign data
to optimize performance - Manage the
digital marketing budget
effectively - Collaborate with
cross-functional teams
(creative, sales, content) - Stay updated on
latest trends and tools
in digital marketing - Develop and manage relationships with
agencies, vendors, and digital partners - Ensure
compliance
with
data privacy
and
digital marketing standards
Candidate Requirements
:
- Excellent communication
(verbal & written) - Self-confident
, with a
strong work ethic - Global exposure
is a plus - Positive,
"can-do" attitude - Eagerness to learn
and grow long-term with the company
Required Skills
:
- Bachelor's degree in
Marketing
,
Business Administration
, or related field (
MBA preferred
) - 8+ years
of hands-on experience in
digital marketing strategy & execution - Expertise in platforms like
Google Ads
,
Facebook Ads Manager
, etc. - Strong command over
SEO, SEM, Content Marketing, Social Media
, and
Analytics Tools - Ability to design and drive
high-performing digital campaigns - Data-driven approach
to decision-making and optimization - Excellent
project management
and
analytical thinking
Interested candidates share your application over mail - or call on
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