Business Development Manager

Role – Business Development Manager

Location: Delhi, India

Experience Level: 3-6 Years

Industry Segments: Government, BFSI, Enterprise

About ESDS Software Solution Limited

ESDS Software Solution Limited is a leading provider of innovative IT solutions, specializing in cloud computing, data center services, and digital transformation solutions. With a strong focus on Government, Banking, Financial Services, and Insurance (BFSI), and Enterprise segments, we empower organizations with cutting-edge technology to achieve their business goals.

Job Overview

We are seeking a dynamic and results-oriented
Female Field Marketing Manager
to join our team in Delhi. The candidate will be responsible for generating leads through digital and offline channels, nurturing prospects, visiting customer sites to pitch ESDS's products and solutions, and collaborating with the pre-sales team to close deals. The role demands excellent communication, strategic thinking, and a proactive approach to drive business growth in the Government, BFSI, and Enterprise segments.

Key Responsibilities

• Lead Generation
  :
• Develop and execute lead generation strategies through digital marketing (e.g., social media, email campaigns, webinars) and offline channels (e.g., industry events, seminars, and networking).
• Identify and target potential clients in the Government, BFSI, and Enterprise sectors.
• Leverage market research to identify new opportunities and trends in the assigned segments.
• Customer Engagement and Pitching
  :
• Visit client locations to present ESDS's products, solutions, and value propositions tailored to their needs.
• Build and maintain strong relationships with key stakeholders and decision-makers.
• Deliver compelling presentations and product demonstrations to showcase ESDS's capabilities.
• Lead Nurturing
  :
• Nurture leads through consistent follow-ups, addressing client queries, and providing relevant information to move prospects through the sales funnel.
• Collaborate with the marketing team to create targeted content and campaigns to support lead nurturing.
• Deal Closure
  :
• Work closely with the pre-sales team to develop customized solutions and proposals for clients.
• Assist in negotiations and ensure smooth closure of deals while meeting client expectations.
• Market Intelligence
  :
• Stay updated on industry trends, competitor activities, and market demands in the Government, BFSI, and Enterprise sectors.
• Provide feedback to the product and marketing teams to enhance offerings and strategies.
• Reporting and Analysis
  :
• Track and report on lead generation, conversion rates, and campaign performance using CRM tools.
• Provide regular updates to the management team on pipeline status and market insights.
• Event Participation
  :
• Represent ESDS at industry events, trade shows, and conferences to promote brand visibility and generate leads.
• Organize and coordinate events, workshops, or seminars to engage potential clients.

Qualifications and Skills

• Experience
  :
• 3-6 years of experience in field marketing, business development, or sales, preferably in the IT services, cloud computing, or technology solutions industry.
• Proven track record of generating leads and closing deals in Government, BFSI, or Enterprise segments.
• Education
  :
• Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
• Skills
  :
• Strong understanding of digital marketing tools and techniques (e.g., LinkedIn, email marketing, SEM, ).
• Excellent communication and presentation skills to effectively pitch solutions to diverse audiences.
• Ability to build and maintain client relationships with a consultative approach.
• Proficiency in CRM tools for lead tracking and reporting.
• Self-motivated, target-driven, and able to work independently as well as in a team.
• Strong negotiation and problem-solving skills.
• Knowledge of IT solutions, cloud computing, or digital transformation services is highly desirable.
• Strong Communication skill
• Other Requirements
  :
• Willingness to travel within Delhi/NCR and nearby regions for client visits and events.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Female candidates only, as per organizational requirements.

Key Competencies

• Strategic thinking and planning.
• Customer-centric approach with a focus on relationship building.
• Ability to collaborate with cross-functional teams (marketing, pre-sales, and product teams).
• Data-driven decision-making and analytical skills.
• Strong effective communication skill

Why Join ESDS?

• Opportunity to work with a leading IT solutions provider in a high-growth industry.
• Exposure to diverse and prestigious clients in Government, BFSI, and Enterprise sectors.
• Collaborative and innovative work environment.