Google Ads Expert

4 days ago

Noida, Uttar Pradesh, India TraviYo Full time ₹ 3,00,000 - ₹ 4,00,000 per year

About Traviyo:

Traviyo is a leading travel tech platform providing CRM, itinerary builders, and automation tools to empower travel agencies worldwide. As we expand our reach, we're looking for a data-driven performance marketer who specializes in 
Google Ads optimization
 and has hands-on experience with 
Meta Ads
 to boost ROI and drive qualified leads.

Job Summary:

We're hiring a performance-focused 
Google Ads & Meta Ads
 with 3–4 years of experience who can independently manage, scale, and optimize paid campaigns. You should be highly analytical, ROI-focused, and comfortable managing ad budgets in competitive markets.

Key Responsibilities:

  • Plan, launch, and optimize high-converting 
    Google Ads
     campaigns (Search, Display, YouTube, and Remarketing).
  • Set up and manage effective 
    Meta Ads
     campaigns (Facebook & Instagram), including lookalike and retargeting strategies.
  • Conduct deep keyword and audience research to identify growth opportunities.
  • Continuously monitor campaign performance, adjusting bids, targeting, and creative to improve ROI and reduce cost-per-lead.
  • Create, test, and optimize ad copy and visuals in collaboration with the content/design team.
  • Implement and manage 
    conversion tracking
    , 
    UTM tagging
    , and 
    analytics
     for both platforms.
  • Prepare and present clear campaign performance reports, with insights and action plans.
  • Stay current with the latest advertising trends, tools, and algorithm changes on both platforms.

Requirements:

  • 3–4 years of proven experience managing 
    Google Ads
     and 
    Meta Ads
     campaigns.
  • Strong understanding of campaign structure, bidding strategies, quality score, and audience segmentation.
  • Hands-on experience with 
    Google Analytics
    , 
    Google Tag Manager
    , and 
    Meta Business Suite
    .
  • Excellent optimization skills – with a track record of reducing CPL and increasing conversions.
  • Google Ads and Meta Ads certification is a plus.

Company:
 Traviyo

Website:

Location:
 F-17, Third floor, Sector 6, Noida

Nearest metro station:
Noida sector-15

Job Type:
 Full-Time

Experience Level:
 3 to 4 Years

Salary:
Between 30K - 40K

Working Days
: Monday to Saturday

Working Timings
 : 10:00 Am to 7:00 Pm

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