Manager – Channels
5 days ago
About The Company:
Digital Connexion provides the full spectrum of highly connected and scalable data center, colocation and interconnection solutions to meet the critical infrastructure needs of enterprises and digital services companies in India, and brings together enterprises, network service, cloud and IT providers to give customers and partners a key connectivity gateway to Europe, the Middle, East, Africa and Asia
Role Overview
We are looking for motivated professionals to manage and grow Digital Connexion's alliance and channel partnerships. You will support our partnership strategy, nurture sales opportunities, and assist in executing demand generation initiatives. The role provides exposure to senior partner executives, internal sales and marketing teams, and the broader partner ecosystem, enabling you to develop strong business and relationship management skills.
Key Responsibilities
1. Partnership Management:
Build and maintain strong relationships with existing alliance and channel partners
Support partners in understanding Digital Connexion's products, services, and value propositions
Coordinate with internal teams (sales, marketing, product, legal, and finance) to ensure seamless partner engagement
Act as a point of contact for partners for operational and business queries
Monitor partner performance and assist in optimizing partnership strategies
2. Sales & Opportunity Management:
Support the identification and qualification of sales opportunities originating from partners
Nurture opportunities by providing relevant product information, proposals, and sales support
Collaborate with sales teams for smooth hand-off of qualified opportunities
Maintain accurate records of all opportunities, deals, and partner interactions in the CRM system
Track sales metrics, generate reports, and provide insights for strategic decision-making
3. Marketing & Enablement Support:
Assist in designing and implementing partner-specific marketing campaigns, incentives, and sales programs
Help create sales enablement tools, presentation decks, product collateral, and other partner-facing content
Support account mapping, contact lists, and campaign tracking to ensure consistent follow-up
Collaborate with partner marketing teams to maximize campaign effectiveness
4. Strategy & Process Improvement:
Contribute to the development of partnership strategies and go-to-market plans
Provide insights and feedback on partner needs, market trends, and competitor activities
Assist in improving processes to streamline partner engagement, reporting, and opportunity tracking
Help define KPIs and success metrics for partner programs and initiatives
Preferred Candidate
Education
Required: Bachelor's degree in business, Marketing, Sales, IT, or a related field
Preferred: MBA or other advanced degree; relevant certifications in sales, marketing, or channel management
Experience
Required: 5–8 years of experience in sales, channel management, or partnership roles; exposure to indirect sales or alliances preferred
Preferred: Experience in technology, data center, cloud, or IT infrastructure domains; experience using CRM systems like Salesforce
Skills
Strong interpersonal and relationship-building skills
Excellent communication and presentation abilities
Ability to coordinate across multiple teams and manage competing priorities
Analytical thinking with a focus on driving measurable results
Customer-facing experience and consultative problem-solving approach
Proficient in using CRM systems (Salesforce or similar)
Basic understanding of sales, marketing, and partnership processes
Personal Attributes
Proactive, self-motivated, and detail-oriented
High integrity and ethical standards
Team player capable of working independently
Willingness to mentor junior colleagues and support trainees
Adaptable and eager to learn in a dynamic, technology-driven environment
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