Performance Marketer
5 days ago
About Us
At Scaling Wolves, we help ambitious D2C and e-commerce brands scale profitably through data-driven performance marketing. Our team thrives on ROI, creativity backed by analytics, and building campaigns that convert. We're now looking for a hands-on performance marketer who can also lead a small cross-functional team of media buyers, designers, editors, and interns — ensuring every campaign delivers maximum impact.
Role Overview
This is a hybrid role combining campaign execution and team leadership. You'll plan, launch, and optimize paid media campaigns while mentoring the team, managing workflows, and ensuring deliverables meet performance goals.
Key Responsibilities
- Plan, execute, and optimize paid campaigns across Meta Ads, Google Ads, and other platforms.
- Lead, mentor, and manage the media buying, design, and content teams, including interns.
- Develop and execute full-funnel strategies tailored to D2C brands.
- Oversee budget allocation, scaling strategies, and performance optimization.
- Collaborate with the creative team to produce high-performing ad creatives (static, video, UGC).
- Conduct A/B testing on creatives, targeting, and landing pages.
- Monitor campaign KPIs (ROAS, CAC, CTR, CVR) and prepare detailed reports.
- Ensure timely execution of tasks and maintain smooth cross-team communication.
- Keep the team updated on industry trends, creative best practices, and platform changes.
Who You Are
- 1–2 years of hands-on performance marketing experience (Meta Ads required; Google Ads a plus).
- Strong understanding of customer funnels, audience targeting, and CRO principles.
- Proven ability to manage small teams and ensure deliverables are on time.
- Analytical mindset with strong skills in interpreting campaign data.
- Comfortable working in a fast-paced environment with multiple brand accounts.
- Excellent communication, feedback, and problem-solving abilities.
Nice to Have
- Prior D2C/e-commerce brand experience.
- Familiarity with tools like Figma, and Google Analytics.
- Experience in retention marketing (WhatsApp & Email).
Why Join Scaling Wolves?
- Lead campaigns and a creative marketing team while still being hands-on.
- Work directly with the founders on high-impact projects.
- Be part of a performance-first culture that celebrates results.
- Freedom to test, innovate, and see the direct impact of your ideas.
Apply/DM now or send your CV at
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