Performance Marketing Executive

1 day ago

Coimbatore, Tamil Nadu, India Peak Performance Advisors (OPS) PVTLTD Full time ₹ 4,80,000 - ₹ 5,40,000 per year

Job Title: Performance Marketing Executive

Location: Coimbatore (Peelamedu)

Experience: 3–5 years

Employment Type: Full-time

About the Role

Sakar IAS Academy is hiring an experienced and result-oriented Performance Marketing Executive to manage and grow the digital presence of our group of three companies in Coimbatore. The ideal candidate will have hands-on experience in Performance Marketing, SEO, and Social Media Marketing (SMM), with a focus on generating qualified leads and improving online visibility.

Key Responsibilities

  • Plan, execute, and optimize paid ad campaigns across Google Ads, Facebook/Instagram Ads, YouTube, and LinkedIn.
  • Develop and implement SEO strategies (on-page, off-page, and technical) to boost website ranking and organic traffic.
  • Manage social media marketing (SMM) campaigns — including content planning, engagement tracking, and follower growth.
  • Analyze and report campaign performance across all digital channels.
  • Research target audiences, keywords, and competitive trends to improve ad and SEO performance.
  • Optimize landing pages and ad creatives to maximize conversions.
  • Handle remarketing and lead nurturing campaigns for better ROI.
  • Collaborate with design, content, and marketing teams to ensure brand consistency.
  • Prepare weekly and monthly performance reports for management review.
  • Manage digital marketing activities for all three group companies under one coordinated strategy.

Requirements

  • 1–5 years of proven experience in Performance Marketing, SEO, and SMM.
  • Strong knowledge of Google Ads, Meta Ads Manager, Google Analytics (GA4), and Search Console.
  • Proficiency in keyword research, SEO tools (Ahrefs, SEMrush, etc.), and content optimization.
  • Experience with social media growth strategies and engagement analytics.
  • Excellent analytical and reporting skills.
  • Ability to manage multiple projects and brands simultaneously.
  • Strong communication and coordination skills.

Preferred Skills

  • Certification in Google Ads, SEO, or Social Media Marketing.
  • Experience in the education or training sector is an advantage.
  • Familiarity with CRM and marketing automation tools like Zoho, HubSpot, or Meriito.

Why Join Us

  • Manage and scale digital marketing for three reputed Coimbatore brands.
  • Opportunity for strategic growth and creative execution.
  • Competitive pay and performance-based incentives.
  • Supportive and fast-paced work environment.

Job Type: Full-time

Pay: ₹40, ₹45,000.00 per month

Work Location: In person

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