General Manager
2 days ago
Role Overview:
The Head – Inside Sales will be responsible for driving lead generation, nurturing, qualification, and inside sales conversions across the CLR Group, with a strong focus on CLR Facility Services. The role will lead a team of upto 10 Inside Sales Executives, optimizing the sales funnel, driving high-quality engagement through digital channels (email, LinkedIn, calls), and collaborating with marketing, operations, and business development teams to ensure a strong, actionable sales pipeline.
Key Responsibilities:
Inside Sales Strategy & Leadership
Lead, coach, and mentor a team of Inside Sales Executives to achieve monthly and quarterly lead generation targets.
- Design and implement the Inside Sales Strategy aligned with CLR's business goals and sales roadmap.
Collaborate with Business Head and Regional Sales Leaders to ensure alignment with Pan India sales initiatives.
Lead Generation & Pipeline Building
Build, manage, and track an active pipeline of prospective clients across key verticals — Healthcare, BFSI, Education, Industrial, and Corporate.
- Develop and execute structured outreach programs through calls, LinkedIn, and personalized email sequences.
- Ensure a ₹100 Cr+ qualified opportunity pipeline in coordination with field sales teams.
Maintain visibility of lead progress through Zoho CRM with strict data discipline.
Email Campaign Management
Plan, execute, and monitor targeted email campaigns for different industry verticals and service lines.
- Continuously analyze campaign performance metrics (open rates, click rates, response rates, conversions).
- Work closely with the Marketing team to refine content, subject lines, segmentation, and cadence to maximize engagement.
- Maintain an updated and segmented email contact database to ensure maximum reach and minimal bounce rate.
Implement A/B testing and data-driven decision-making to improve campaign ROI.
Process & CRM Excellence
Ensure complete adoption and hygiene in Zoho CRM — from lead sourcing to closure.
• Create dashboards and reports for leadership review (weekly, monthly, and quarterly).
• Improve inside sales processes through analytics, automation, and feedback loops.
Team Development & Collaboration
Build a performance-oriented culture with clear daily, weekly, and monthly goals.
- Conduct periodic training sessions on communication, negotiation, and CRM utilization.
- Coordinate with Marketing, Operations, and Finance teams to align leads with delivery capabilities and pricing frameworks.
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