Area Sales Manager- North Kerala
2 days ago
Job Description
Job Title: Area Sales Manager- North Kerala
Job Location: Calicut
Business Unit: Mars Wrigley India
Job Purpose
- Develop, influence and drive the implementation of the growth agenda in the area. Realize growth through the opportunities addressed by maximizing opportunity from the following levers of markets, channels, infrastructure, people and enablers.
- The ASM at MARS role serves the purpose of translating business strategies into suitable actions for specific geographies on the one hand while leveraging local level opportunities to drive Physical and Mental availability.
What will be your key responsibilities?
Planning Role
- Set, monitor and deliver key business and S&D objectives at period, quarter and Annual levels
- Develop the markets by using a judicious mix of tools available to drive Physical and Mental availability
- Deploy and/or create "person neutral" systems, processes and Ways of Working which lead to a fundamentally solid Sales Engine in his/her specific geography.
- Influence Key stakeholders such as LM, Trade Marketing, Sales Development and Marketing to align and garner necessary support to meet growth ambitions in the mid to long term
- Maximize throughputs of trade spends (as per agreed norms) and ensure delivery of In Store Visibility and execution as per MARS standards leveraging tools available
People Function
- Lead, Monitor, Motivate and drive performance by leverage selling tools and incentive programs as designed by the company
- Coach SO's on the Mars Sales & Distribution system and drive desired productivity levels
- Implement structured training interventions as per agreed calendar to continuously upskill his FSA team
- Recruit desired numbers of FSA's of targeted profiles within specific timelines
Administration
- Conduct Period meetings as agreed norms to monitor performance levels across cities, SO, Distributors and Brands
- Ensure efficient backend administration by way of claim submissions, expense statements, account reconciliations etc.
- In conjunction with LM, ensure a higher level of forecast accuracy on a period level and align with regional Supply chain teams to ensure efficient service levels to customers
Job Specifications/Qualifications
- 5+ years' experience in reputed FMCG/Food/Beverages company
- 4+ years as ASM in Kerala territory experience is mandatory.
- MBA from Tier 1/Tier2 Institution is preferred.
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