Brand Manager

21 hours ago

Chennai, Tamil Nadu, India Genrichers Pvt Ltd Full time ₹ 5,00,000 - ₹ 15,00,000 per year

At Impacteers, we're on a mission to help people find their calling - not just get a job.

We're building a platform and community that turns every career journey into a meaningful adventure.

Now we're looking for a Brand Manager who can bring this purpose to life. Someone who sees brand not as a logo, but as a living emotion.

If you can translate ideas into stories, build belief at scale, and create a brand people feel - this role is for you.

Tasks

Own the brand narrative — evolve and communicate Impacteers' identity across all touchpoints: digital, on-ground, and experiential.

Create and manage campaigns that connect emotionally with students, professionals, and employers.

Collaborate with cross-functional teams (Product, Operations, Community) to ensure consistency in tone, messaging, and experience.

Plan and execute events and activations (online/offline) that drive engagement and awareness.

Build the brand playbook — define tone of voice, visual guidelines, and storytelling frameworks.

Manage agencies, designers, and content creators to deliver high-quality creative outputs.

Track brand health through awareness, engagement, and conversion metrics — and translate insights into action.

Requirements

4–8 years of experience in brand management, marketing, or storytelling, ideally in startups, edtech, or youth-driven brands.

Deep understanding of digital storytelling, campaigns, and social media ecosystems.

Excellent communication, copywriting, and creative direction skills.

Strategic thinking with hands-on execution capability — you can plan and you can produce.

Comfort working in a fast-paced, experimental environment.

Bonus: experience in community-driven brands, career platforms, or purpose-led marketing.

Benefits

Be part of a mission-driven team building the world's first career movement, not just another platform.

Work directly with founders and leadership to shape the emotional core of the company.

Creative freedom and opportunity to make your mark in a fast-growing ecosystem.

Flexible, collaborative culture that rewards initiative and ownership.

Competitive pay and growth opportunities aligned with company success.

If you've ever wanted to build a brand people don't just use but believe in, this is your moment.

Join Impacteers and help shape the voice, vision, and soul of a movement.

Let's build a brand that makes people believe in their own potential.

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