Brand Manager
5 days ago
Key Responsibilities
- Develop and execute a comprehensive brand strategy aligned with company goals.
- Strengthen brand identity and ensure consistency across all marketing materials and platforms.
- Plan and manage digital campaigns, product launches, and exhibitions/events.
- Work closely with the design, engineering, and sales teams to craft engaging content that highlights our robotic innovations.
- Create and oversee marketing collaterals — brochures, videos, case studies, and product demos.
- Manage company presence on social media, website, and press releases.
- Monitor campaign performance using analytics tools and optimize marketing ROI.
- Build brand partnerships and identify collaboration opportunities within the tech ecosystem.
Requirements
- Bachelor's or Master's degree in Marketing, Business, Communication, or related field.
- 4–8 years of experience in Brand Management / Marketing, preferably in Robotics, Technology, Electronics, or Industrial Automation sectors.
- Proven experience in brand storytelling, digital marketing, and product positioning.
- Familiarity with tools such as Adobe Creative Suite, Canva, Zoho/HubSpot CRM, and Google Analytics.
- Strong communication and leadership skills with an ability to manage cross-functional teams.
- Creative thinker with a passion for technology and innovation.
Job Types: Full-time, Permanent
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
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