Brand Manager

5 days ago

Chennai, Tamil Nadu, India Doozy Robotics Pte. Ltd. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Key Responsibilities

  • Develop and execute a comprehensive brand strategy aligned with company goals.
  • Strengthen brand identity and ensure consistency across all marketing materials and platforms.
  • Plan and manage digital campaigns, product launches, and exhibitions/events.
  • Work closely with the design, engineering, and sales teams to craft engaging content that highlights our robotic innovations.
  • Create and oversee marketing collaterals — brochures, videos, case studies, and product demos.
  • Manage company presence on social media, website, and press releases.
  • Monitor campaign performance using analytics tools and optimize marketing ROI.
  • Build brand partnerships and identify collaboration opportunities within the tech ecosystem.

Requirements

  • Bachelor's or Master's degree in Marketing, Business, Communication, or related field.
  • 4–8 years of experience in Brand Management / Marketing, preferably in Robotics, Technology, Electronics, or Industrial Automation sectors.
  • Proven experience in brand storytelling, digital marketing, and product positioning.
  • Familiarity with tools such as Adobe Creative Suite, Canva, Zoho/HubSpot CRM, and Google Analytics.
  • Strong communication and leadership skills with an ability to manage cross-functional teams.
  • Creative thinker with a passion for technology and innovation.

Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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