Area Sales Manager
2 days ago
Position Overview:
The Area Sales Manager is responsible for increasing student enrollment by promoting the university's academic programs within a designated territory. This role involves engaging with prospective students, parents, schools, and education consultants, while managing recruitment activities, partnerships, and sales targets
Key Responsibilities: Sales & Student Recruitment:
- Achieve enrollment targets for undergraduate/postgraduate programs in assigned territory.
- Plan and execute recruitment strategies to generate leads and convert applications into enrollments.
- Promote the university through school/college visits, fairs, seminars, and webinars.
- Follow up with leads and applicants throughout the admissions process
Relationship Management:
- Build and maintain strong relationships with:
- School counselors
- Education agents and consultants
- Alumni and current students
- Local influencers (e.g., community leaders)
- Establish partnerships with feeder schools, colleges, and corporate organizations
Market Development & Strategy:
- Analyze regional market trends and competitor activities to identify opportunities.
- Provide feedback on program demand, pricing, and promotional activities.
- Recommend changes to marketing or admissions strategies based on regional insights
Communication & Follow-Up:
- Provide counseling to students and parents on academic programs, application process, scholarships, and career outcomes.
- Respond to inquiries through phone, email, messaging apps, or in-person meetings.
- Maintain CRM systems with updated student interaction records.
Reporting & Administration:
- Prepare periodic reports on performance, market feedback, and competitor activity.
- Manage budgets for regional activities, travel, and events.
- Coordinate with internal departments (admissions, marketing, academics, etc.).
Qualifications:Required:
- Bachelor's degree in Business, Marketing, Education, or a related field.
- 3–5 years of experience in sales, business development, or admissions (preferably in education).
Preferred:
- Master's degree or MBA.
- Experience in higher education or international student recruitment.
- Familiarity with CRM tools and digital marketing platforms.
Skills & Competencies:
- Strong communication and interpersonal skills.
- Target-driven with a proven sales track record.
- Ability to work independently and manage remote operations.
- Cultural sensitivity and knowledge of regional education trends.
- Willingness to travel extensively.
Work Schedule:
- Full-time, with flexibility for evening/weekend events.
- Frequent travel within the assigned territory .
Job Type: Full-time
Work Location: In person
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