Sr. Marketing Executive

2 days ago

Chandigarh, Chandigarh, India Bioage Technologies Pvt. Ltd. Full time ₹ 4,00,000 - ₹ 5,00,000 per year

Position: Sr. Marketing Executive

Salary: 4 - 5 Lacs P.A.

Experience: 3+ years

Employment Type: Full-time

Location: Mohali/Chandigarh

Job Summary

We are a leading biotech manufacturing company, specializing in the production of high-quality biotech equipment. We are looking for a Sr. Marketing Executive who will be responsible for developing and executing strategic marketing initiatives to enhance brand awareness, generate leads, and support business growth.

Key Responsibilities

  • Marketing Strategy & Execution: Develop and implement comprehensive marketing plans aligned with business goals to enhance brand visibility and lead generation.
  • Digital Marketing: Oversee website management, SEO optimization, social media marketing, and email campaigns across platforms like LinkedIn, Google Ads, Facebook Ads etc.
  • Product Marketing: Define product positioning, messaging, and go-to-market strategies for new and existing biotech equipment.
  • Marketing Collateral Development: Create/commission brochures, presentations, and other sales enablement materials to support business development efforts.
  • Event Planning & Coordination: Organize trade shows, product launches, and corporate events to enhance market presence and customer engagement.
  • Performance Analysis & Reporting: Measure campaign effectiveness through KPIs, generate reports, and refine marketing strategies accordingly.

Qualifications & Requirements

  • Education: Bachelor's or Master's degree in Marketing, Business Administration, Biotechnology, or a related field.
  • Experience: 3+ years of experience in marketing, preferably in the manufacturing or B2B sector.
  • Skills:
  • Strong knowledge of digital marketing, SEO, and social media strategies.
  • Proficiency in marketing tools such as Adobe Suite, SEMrush/Ahrefs, Brevo, Hootsuite/Buffer, and CRM software.
  • Proficiency in platforms like Google Ads, Facebook Ads, LinkedIn Ads etc.
  • Excellent written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and optimize marketing efforts.
  • Other Requirements: Experience in event planning, lead generation, and content marketing will be an added advantage.

Perks & Benefits

  • Provident Fund & ESIC
  • Mobile and/or Laptop
  • Annual Bonus
  • Retention Bonus
  • Encashable Leaves

Job Type: Full-time

Pay: ₹400, ₹500,000.00 per year

Benefits:

  • Provident Fund

Application Question(s):

  • [Mandatory] How many years of experience do you have in marketing?
  • [Mandatory] Do you have experience in B2B or manufacturing industries?
  • [Mandatory] How many years of experience do you have in digital marketing?
  • [Mandatory] What is your current/last CTC in lakhs per annum?
  • [Mandatory] What is your expected CTC in lakhs per annum?
  • [Mandatory] In how many days can you potentially join?
  • [Mandatory] Are you willing to relocate to Mohali, Chandigarh?

Work Location: In person

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