
Marketing Manager
1 week ago
Job Title: Marketing Manager Location:
Reports To: Director of Communications / Principal / CEO Employment Type: Full-time
Job Summary We are seeking a dynamic and strategic Marketing Manager to lead our brand-building efforts, drive engagement across channels, and support organizational growth. The ideal candidate is both creative and analytical, with a passion for storytelling, data-driven decision-making, and cross-functional collaboration.
Key Responsibilities
Strategy & Planning
- Develop and execute integrated marketing strategies aligned with institutional goals
- Identify target audiences and tailor messaging for maximum impact
Campaign Management
- Lead end-to-end marketing campaigns across digital, print, and event platforms
- Experiment with organic and paid acquisition channels (SEO, PPC, social media, email, etc.)
Content & Communication
- Oversee creation of compelling content for websites, blogs, newsletters, and social media
- Ensure brand consistency across all touchpoints
Analytics & Optimization
- Monitor campaign performance and adjust tactics based on data insights
- Prepare regular reports on ROI, engagement, and lead generation
Team & Collaboration
- Coordinate with internal teams (sales, design, academic departments) and external vendors
- Build strategic partnerships with media outlets and community organizations
Budget & Compliance
- Manage marketing budgets and allocate resources efficiently
- Ensure all materials meet compliance and brand standards
Job Type: Full-time
Pay: ₹14, ₹30,804.89 per month
Benefits:
- Health insurance
Work Location: In person
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