
Sales Officer
2 weeks ago
Role & responsibilities
Sales
- To look after a defined territory - HQ and/or nearby towns servicing distributors
- To visit retail market regularly as per the given PJP/ Beat plan for a particular market/ town
- To visit all potential retailers through respective Distributor/s for minimum 20 days in a month
- Area reporting at Schedule time, report through SFA app
- To carry sample bag containing top sellers, focused & new articles
- To achieve minimum of total 20 calls per day
- Ensure proper display of Condor products in retailer store
- Install display material from Condor in a prominent place in retailer store.
- To demonstrate focused & new articles & collect secondary orders
- To achieve minimum 70% productive calls
- To collect secondary orders and punch in SFA application
- To give orders to distributors
- To keep track of dispatches from distributors to retailers
- To cover the given territory extensively in order to add new outlets
- To ensure retail universe coverage & expansion through top sellers or NPDs
- To define and maintain business at key outlets
- To travel extensively in all markets of the given territory
Market Trend
- To collect and submit information on competitive articles in respect to marketing Ps
- Collect/Purchase sample of competitive brands (if articles are fast moving) in their area and send sample to RO/HO (as informed)
- Be self-aware of the new articles of the company & create same awareness to distributor and retailer in terms of sharing product briefs
- Keep track of trade schemes offered by the competitors
Prospecting
- To assist and distribution footprint expansion
(a) Keep track of parties interested to take distribution of any of our product line
(b) If interested (if any) report to RO/HO (as informed)
(c) Market mapping to identify new distributor as per agreed expansion plan.
(d) Keep a background check of the same - Area, reputation, financial ability etc.
Reporting
- To meet ASM by EOD and report on days working & achievements
- Discuss & finalize schedule for next days plan personally or over call.
- To report pendency of secondary orders at distributor level to ASM
- To report fast moving article/s requirement to ASM
Claims
- To assist ASM in the physical verification of claims pairs (if any) as per the policy
- Take pictures & videos using high-resolution camera of self-damaging the claim pairs completely in order to avoid repeat claims of articles once claimed
Branding at Outlets
- To ensure visual merchandising (POP etc.) is taken care to create maximum impact at retail
- To ensure In-shop branding through box stacking for increasing brand visibility in order to increase customer awareness
- To Convince retailers for product display
Others
- To assist and support ASM towards clearance of outstanding dues
- Complete other official work delegated by senior within the frame work of aforesaid points
- Inventory audit at distributor point as and when required
- Promptly catering to the needs of the business that evolves pertaining to the larger scope of work such as special projects
Regards
Team HR
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