Search Specialist, gTech Ads Solution
2 days ago
- Bachelor's degree or equivalent practical experience.
- 5 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring digital advertising campaigns, and providing client solutions.
- 4 years of experience in a client-facing role working with partners across multiple levels.
- Experience in marketing measurement, including incrementality testing, media mix modeling, and attribution analysis.
- 5 years of experience in internet products and technologies.
- Experience in data analysis to interpret datasets, identify trends, and translate findings into narratives.
- Knowledge of search products, the performance advertising market, or online ads landscape.
- Ability to work cross-functionally with multiple teams and stakeholders, with relationship building, collaboration, and influencing skills.
- Ability to understand technical concepts and learn when it is appropriate to apply them, with an aptitude for technical design.
- Excellent project management skills, with the ability to oversee multiple, simultaneous solutions, supported by internal teams.
gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.
Google creates products and services that make the world a better place, and gTech's role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers' complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our video.
Responsibilities:
- Serve as a trusted advisor to Google Ads clients, using digital marketing and tech solutions to address tests, optimize media plans, and deliver results.
- Build relationships with advertisers to drive outcomes through Google Ads, supporting the business life-cycle from planning to boost adoption and growth.
- Collaborate with vendors and Sales teams to drive client growth, applying market and engaged insights to deliver tailored solutions.
- Serve as the customer's search product expert, delivering consultative digital marketing solutions that solve tests and enhance their digital maturity in search.
- Advocate for new product features, supporting customer adoption through setup, upgrades, and migrations to drive with Google Ads. Provide technical guidance and ensure proper infrastructure and data integration. Measure, analyze, and promote the value of Google Ads solutions compared to participants.
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