SEO and Paid Search Specialist

About the Role

We're looking for a results-driven SEO and Paid Search Specialist to join our in-house marketing team. This role is ideal for someone who thrives on both the strategic and tactical sides of performance marketing—developing data-informed strategies, creating content that ranks, optimizing ad campaigns, and continuously seeking ways to drive traffic, leads, and revenue.

You will take ownership of our organic and paid search initiatives across multiple platforms, working cross-functionally with operations, subject matter experts, developers, and stakeholders to ensure we maximize visibility, performance, and ROI.

Key Responsibilities

SEO Strategy and Execution

• Develop and lead the execution of a comprehensive SEO strategy to drive qualified organic traffic and improve search rankings
• Perform in-depth keyword research, gap analysis, competitive analysis, and SEO audits
• Collaborate cross-functionally to manage and implement technical SEO improvements
• Stay current with SEO trends and algorithm updates as well as new and emerging strategies for AI search rankings and visibility

Paid Search Strategy and Management

• Develop and manage paid search campaigns (Google Ads, Bing Ads, YouTube, etc.) from strategy to execution
• Experience with paid social and other performance channels (LinkedIn)
• Perform keyword research, campaign structuring, bid management, and A/B testing
• Write and optimize compelling ad copy and creative for various campaign types (search, display, video, retargeting)
• Continuously optimize for conversions and ROI

Content Creation and Strategy

• Research, write, and publish SEO-optimized content for blogs, landing pages, and other digital assets
• Create compelling, high-performing content aligned with keyword strategies and buyer intent
• Maintain content calendars and ensure timely execution of publishing schedules
• Audit and update existing content to improve rankings and relevance

Analytics and Reporting

Collaborate with Marketing and Technical Operations to:

• Monitor and report on KPIs across SEO, paid search, and content
• Use data to refine strategies, improve conversion rates, and identify growth opportunities
• Report campaign effectiveness, trends, and forecasts to leadership
• Provide performance reports and insights to stakeholders regularly
• Monitor and report on SEO performance using tools like Google Search Console, Surfer SEO, SEMrush, Ahrefs, and more

Qualifications

Required

• 5+ years of hands-on experience in SEO, paid search, and content marketing, preferably in an in-house role
• Demonstrated ability to build and scale integrated search strategies that drive measurable business results (traffic, leads, revenue)
• Advanced understanding of technical SEO, content strategy, and paid search performance optimization
• Proven success in writing and managing high-performing content aligned with SEO goals and user intent
• Deep expertise with tools such as Google Ads, Google Analytics, Search Console, SEMrush, Surfer SEO, Ahrefs, and emerging AI tools
• Strong analytical skills with the ability to interpret complex data and translate it into actionable insights
• Experience managing cross-functional projects and collaborating with design, dev, and subject matter experts
• Excellent communication and presentation skills—able to clearly articulate strategy and performance to stakeholders

• Self-directed, highly organized, and comfortable owning projects from strategy through execution

• Familiarity with conversion rate optimization (CRO) and testing frameworks (A/B testing)

• Familiarity with CRO and landing page optimization tools (e.g., Unbounce, Optimizely)
• Background in Enterprise B2B SaaS, CCaaS, Secure Payments

Benefits & Culture:

We are a market leader in secure voice transactions and trusted by our customers and partners. We are on a journey to secure all personal data. We recruit diverse, ambitious, innovative people who want to grow in a supportive and collaborative environment. We are passionate, work hard, have fun and celebrate success.

What we'll give you;

• 25 Days Holiday
• Competitive Salary
• Up to 10% Bonus
• 4 x Salary Life Insurance
• General Health Insurance

Sycurio is well funded and growing fast, you'll be joining an organization that combines an entrepreneurial 'start-up' culture with the professionalism of a mature and established business. This is a fabulous opportunity to gain experience on a variety of commercial matters of an international business.

*All final interview candidates will be subject to Verifile check as a pre-condition of a potential offer of employment. Any information found will be considered when making the final hiring decision. Please be aware that the background check process will not go ahead without your written consent.