
Loan Manager
4 days ago
Role: CRM - Accurate Advisory (Loan Advisor / Financial Advisor)
Primary Objective:
Provide accurate, timely, and personalized loan or financial advice to clients using CRM data to enhance client satisfaction, retention, and conversions.
CRM Responsibilities:
1. Lead & Client Management
- Use CRM to track and manage leads across the loan lifecycle.
- Record client interactions, preferences, and financial goals.
- Segment clients for tailored communication and advisory services.
2. Loan Product Recommendations
- Analyse client profiles and financial data in CRM to recommend suitable loan products.
- Stay updated on the latest loan offerings, interest rates, and eligibility through CRM integrations or updates.
- Advise clients on loan structures (e.g., tenure, EMI options, secured/unsecured loans).
3. Document & Compliance Tracking
- Ensure all required documentation is uploaded and validated in the CRM.
- Track KYC/AML compliance and flag incomplete or high-risk applications.
4. Follow-Ups & Pipeline Monitoring
- Use CRM reminders and workflows to follow up on open leads, application progress, and renewals.
- Monitor conversion rates and reasons for drop-offs.
5. Customer Education & Support
- Share personalized loan insights, amortization schedules, and repayment tips via CRM communication tools (SMS, email, WhatsApp).
- Respond to customer queries related to loans or financial planning using CRM chat or ticketing modules.
6. Collaboration
- Collaborate with sales, credit, and operations teams using notes and updates in the CRM.
- Escalate complex cases or exceptions through CRM-based workflows.
7. Reporting & Feedback
- Track KPIs like advisory conversion rates, client satisfaction, and average processing time.
- Gather and record client feedback in CRM for continuous improvement.
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