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Head Marketing
2 weeks ago
Roles and Responsibilities
- Develop and execute go-to-market strategies for new product launches, ensuring successful market entry and revenue growth.
- Lead cross-functional teams to drive brand awareness, customer acquisition, and retention through digital marketing campaigns.
- Manage key accounts by identifying opportunities, building relationships, and developing customized solutions to meet client needs.
- Plan and execute events such as webinars, workshops, and conferences to engage target audiences and showcase company offerings.
- Collaborate with sales teams to develop account-based marketing strategies that align with business objectives.
Desired Candidate Profile
- 10-17 years of experience in GTM strategy development & execution with expertise in Account Based Marketing (ABM), Digital Marketing, Event Management & Brand Management.
- MBA/PGDM degree from a reputed institution; relevant certifications like Google Analytics Certification would be an added advantage.
- Proven track record of success in leading high-performing teams across multiple functions including Sales & Marketing.
