Performance marketing Executive

2 days ago

Navi Mumbai, Maharashtra, India Khetika Full time ₹ 15,00,000 - ₹ 28,00,000 per year

We are hiring a Performance Marketing Executive to manage and optimize our marketing campaigns across leading quick commerce platforms such as Zepto, Swiggy Instamart, and Blinkit & other Q com platforms. This role is ideal for someone who understands the fundamentals of digital performance marketing, has a data-driven approach, and is eager to grow in the Q-commerce ecosystem.

Key Responsibilities


• Execute and monitor in-app performance campaigns on Zepto, Swiggy Instamart, and Blinkit.


• Support in keyword research, bid adjustments, and campaign optimization to improve ROI.


• Track daily campaign metrics (impressions, clicks, CTR, CPC, ROAS) and share performance reports.


• Assist in setting up search ads, banner ads, and promotional placements within quick commerce apps.


• Coordinate with the internal marketing and sales teams to align discounts, offers, and campaigns.


• Conduct basic A/B tests on creatives and targeting to identify what performs best.


• Keep an eye on platform trends and suggest improvements to increase campaign effectiveness.

Key Requirements


• 1–2 years of experience in digital marketing or performance marketing (experience with Q-commerce or e-commerce preferred).


• Basic understanding of ROAS, CPC, CTR, and keyword bidding models.


• Strong analytical skills and proficiency in Excel/Google Sheets.


• Eagerness to learn and ability to work in a fast-paced environment.


• Graduate degree in Marketing, Business, or related field.

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