Business development executive

6 days ago

Cochin, Kerala, India IMS Learning Resources, Kerala Full time

JOB TITLE:- Business development executive

LOCATION:- KOCHI

DEPARTMENT:- Sales and Marketing

COMPANY:- Education(MBA ENTRANCE TRAINING)

Job summary:_

We are looking for a dynamic and result oriented Business development executive to join our team in the education sector. The candidate will be responsible for promoting MBA Entrance programs, building relationships with students and institutions,and achieving enrollment targets through effective counseling and marketing strategies.

Key Responsibilities:

  • Identify, prospect and engage potential students for our MBA entrance programmes (GMAT/GRE/MAT/CAT/SNAP etc.).
  • Conduct one-on-one counselling sessions with students (and parents) to assess their needs, explain course offerings, timelines, fees, success stories and guide them towards enrolment.
  • Generate leads through local outreach (schools, colleges, educational fairs), tele-calling, social media campaigns and seminars/workshops.
  • Follow up on enquiries, track progress, manage the pipeline and convert leads into confirmed admissions.
  • Develop and maintain relationships with colleges, universities, coaching partners, alumni networks and referral sources to build a steady stream of prospects.
  • Prepare and deliver presentations, webinars, info-sessions for student groups and parents.
  • Collaborate with marketing team to design promotional content, campaigns and events to boost awareness of the institute and its MBA coaching offerings.
  • Keep accurate records of leads, follow-ups, conversions in CRM/Excel and prepare admission-metric reports for senior management.
  • Meet and exceed monthly/quarterly admission targets and revenue goals.
  • Keep up-to-date with MBA entrance exam trends, competitor programmes and industry shifts to strengthen our value-proposition.

Required Skills & Qualifications:

  • Bachelor's degree in any discipline (MBA or PG in business/marketing preferred).
  • Proven track record in admissions counselling, sales or business development – preferably in the education/coaching sector. (0-2 years for freshers with potential, or 2-3 years experienced).
  • Excellent communication (verbal & written) skills in English (and local language if applicable).
  • Strong presentation and interpersonal skills – able to connect with students & parents empathetically.
  • Good negotiation, persuasion and closing abilities.
  • Comfortable using CRM tools, MS Office (Excel, PowerPoint) and maintaining data.
  • Self-driven, target-oriented, with strong planning, organising and time-management skills.
  • Willingness to travel locally for seminars/events, outreach visits, or conduct webinars/online sessions.
  • A passion for education, helping students succeed, and an energetic personality.

Desirable:

  • Understanding of MBA entrance exams (CAT/MAT/XAT/SNAP/CMAT/GATE etc.).
  • Prior experience in educational counselling, student-enrolment or coaching market.
  • Experience organising seminars/events or digital-marketing & social media outreach.

What We Offer:

  • A dynamic, mission-driven work-environment focused on shaping student careers.
  • Clear targets and incentives for admissions conversion and revenue growth.
  • Opportunity to grow into senior roles in admissions, partnerships or institute leadership.
  • Hands-on experience in education sector and student-success impact.

Job Types: Full-time, Permanent, Fresher

Pay: ₹18, ₹28,000.00 per month

Benefits:

  • Paid time off

Work Location: In person

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