Lead Generation Executive
1 week ago
Key Responsibilities
- Assist in conducting research to identify potential leads within the IT and technology services industry
- Learn to use and support outreach through tools such as LinkedIn, Apollo, ZoomInfo, and other platforms
- Support the development and execution of targeted lead generation strategies
- Help in qualifying leads based on company-defined criteria
- Draft and send introductory outreach emails under supervision
- Update and maintain lead data in the company's CRM system
- Collaborate with the sales and marketing teams for lead nurturing
- Contribute to creating targeted lead lists and segmentation strategies
- Track basic metrics related to lead generation activities
- Participate in regular team meetings and brainstorming sessions to improve processes
Qualifications and Requirements
Educational Requirements
- Pursuing or recently completed a degree in Business Administration, Marketing, or a related field
- Basic understanding of sales, marketing, or business development concepts
Skills & Attributes
- Strong interest in sales, marketing, or business development
- Good research and analytical skills
- Willingness to learn lead generation tools (LinkedIn, Apollo, ZoomInfo, etc.)
- Basic communication and writing skills, especially in email writing
- Proficiency in Microsoft Office Suite or Google Workspace
- Attention to detail and strong organizational skills
- A proactive, self-motivated attitude with a willingness to learn
- Ability to work independently and as part of a team
What You'll Gain
- Hands-on experience in real-world lead generation strategies
- Exposure to industry-standard tools and CRM systems
- Mentorship from experienced professionals in sales and marketing
- Opportunity to contribute to meaningful business development initiatives
- A letter of recommendation or internship certificate upon successful completion
- Potential consideration for future full-time roles based on performance
Performance Expectations
- Demonstrate consistent learning and application of lead generation methods
- Show initiative in researching and identifying potential leads
- Complete tasks in a timely and organized manner
- Maintain accuracy in data entry and reporting
- Contribute positively to team discussions and goals
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