Social Media Executive
5 hours ago
Role & responsibilities Location: Opening is with a digital marketing co in sector-65 gurgaon : Full-time
Job Overview: We are seeking a creative and data-driven Social Media Expert to manage and enhance our brands online presence. The ideal candidate will be responsible for developing and executing engaging social media strategies, creating high-quality content, analyzing social media trends, and driving audience engagement across multiple platforms.
Key Responsibilities:
Develop, implement, and manage social media strategies aligned with business goals.
Create and curate engaging, high-quality content (text, images, videos, and graphics) for various social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
Manage and schedule posts across different platforms using social media management tools.
Monitor social media channels for trends, opportunities, and engagement, responding to comments and messages in a timely manner.
Collaborate with designers, copywriters, and other marketing team members to ensure brand consistency.
Conduct performance analysis using analytics tools (Google Analytics, Meta Insights, etc.) and provide insights to optimize content and campaigns.
Stay up to date with industry trends, platform updates, and best practices to enhance social media performance.
Plan and execute paid social media advertising campaigns to drive traffic and conversions.
Track key performance indicators (KPIs) and generate reports to measure the success of social media initiatives.
Proven experience as a Social Media Specialist, Social Media Manager, or similar role.
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