Creative Producer

2 days ago


Mumbai, Maharashtra, India PINKVILLA Full time ₹ 9,00,000 - ₹ 12,00,000 per year

About Pinkvilla:

Pinkvilla is one of India's largest digital platforms in the entertainment, lifestyle, and fashion space, reaching over 30 million unique users with a combined social media following of 21 million. We are constantly pushing the boundaries of digital storytelling across multiple platforms, with video content and YouTube playing a key role in our growth.

Job Title: Creative Producer & Host - Business & Finance

Location: Andheri West - Mumbai

Experience: 2-3+ Years

Key Responsibilities :

  • Content Strategy: Develop and execute a comprehensive content strategy aligned with the channel's objectives, focusing on business news, finance tips, investment insights, and market trends.
  • Video Production: Oversee the end-to-end production process, including ideation, scripting, shooting, and editing of high-quality videos that resonate with our target audience.
  • Audience Engagement: Drive audience growth and engagement through compelling storytelling and innovative content formats. Monitor channel analytics to optimize performance and viewer retention.
  • Collaborations: Forge partnerships with industry experts, influencers, and brands to enhance content quality and reach.
  • Monetization: Work towards revenue generation goals through effective monetization strategies, including partnerships, sponsorships, and ad placements.
  • Teamwork: Work closely with a team of video editors, scriptwriters, and graphic designers, fostering a collaborative and creative work environment.

Key Responsibilities :

  • Anchor & Host: Act as Anchor & face of Pinkvilla's YouTube and Instagram platforms.
  • Content Creation: Conceptualize and develop engaging Videos, Conduct Research, and prepare scripts/questionnaires.
  • Content Expansion: Take the lead in conceptualizing and hosting new videos or formats that align with the brand.

  • Communication Skills: Excellent verbal communication in English and Hindi.

  • Creative Leadership: Ability to conceptualize new ideas, drive content strategy, and lead the production process.
  • Team Collaboration: Proven ability to work with a team.
  • Prior experience in anchoring.
  • Familiarity with YouTube and Instagram algorithms and content trends, especially around long-form and short-form content.
  • Enthusiastic about exploring new formats and expanding the channel's content library.


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