Sr. Creative Producer-(Mumbai Based)

8 hours ago


Mumbai Maharashtra India, Maharashtra PINKVILLA Full time

About Pinkvilla

Pinkvilla is one of India’s largest digital platforms in the entertainment, lifestyle, and fashion space, reaching over 30 million unique users with a combined social media following of 21 million. We are constantly pushing the boundaries of digital storytelling across multiple platforms, with video content and YouTube playing a key role in our growth.


Role Overview

We are looking for a talented and versatile Sr Creative Producer who would work with us on project basis to ideate, produce, and manage compelling video content across formats and genres. This is a freelance role ideal for professionals with a strong creative instinct, production experience, and the ability to deliver high-quality content on tight timelines. You’ll work closely with Pinkvilla’s in-house teams on a project-to-project basis, helping shape the brand’s digital video footprint.


Key Responsibilities

  • Creative Ideation & Development: Conceptualize engaging content formats, pitch ideas, and write scripts for both editorial and branded video content.
  • End-to-End Production Ownership: Oversee the complete production process – from planning and pre-production to shoot execution and post-production coordination.
  • IP & Format Creation: Contribute to the development of new show formats and video IPs aligned with Pinkvilla’s brand voice and audience.
  • Branded Content Execution: Collaborate with brand teams and internal stakeholders to deliver content that meets creative and commercial expectations.
  • Trend Integration: Stay updated with platform trends (YouTube, Instagram, Shorts, Reels) and infuse them into content planning and ideation.
  • Cross-Team Coordination: Work in sync with scriptwriters, editors, designers, and talent to ensure smooth execution and timely delivery.
  • Performance Insight: Use basic analytics insights to refine and evolve content ideas and formats over time.


Requirements

  • 7+ years of experience in video production, creative direction, or digital storytelling (preferably for YouTube or digital-first platforms).
  • Strong ideation, scripting, and visual storytelling skills.
  • Proven experience producing both editorial and branded content.
  • Ability to independently manage shoots, including talent coordination and on-ground direction.
  • Familiarity with digital content trends, short-form video formats, and platform algorithms.
  • Strong communication and collaboration skills.
  • Proficiency in English and Hindi is a must.
  • Mumbai-based candidates preferred for easier coordination during shoots, though remote work is possible for ideation and post-production phases.



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