Growth Hacker

2 weeks ago


Mumbai, Maharashtra, India Union Living Full time ₹ 30,000 - ₹ 4,50,000 per year

Growth Hacker – Union Living

Location: Mumbai (On-Site Only)

Salary: ₹30,000 – ₹45,000/month

About Union Living

Union Living is India's fastest-growing coliving & student housing brand with 1,500+ beds across Mumbai, Pune & beyond. We're not just building spaces — we're building a vibrant, community-first lifestyle for Gen-Z & millennials.

Role Overview

We're looking for a hands-on Growth Hacker to own our performance marketing, funnels, and retention strategy. This is an on-site role where you'll be embedded with the core team, running rapid experiments and scaling Union's demand engine.

Key Responsibilities

  • Run and optimize Google Ads & Meta Ads campaigns for lead generation & conversions
  • Build and manage B2B lead funnels (corporate, university, institutional partnerships)
  • Own CRM setup & automation – audience segmentation, drip campaigns, re-targeting
  • Drive retention & lifecycle marketing to maximize occupancy & LTV
  • Manage website, tracking, and conversion funnels end-to-end
  • Leverage AI tools & automations to improve efficiency across growth workflows
  • Analyze campaign & funnel data to constantly improve CAC, ROAS, and retention

What We're Looking For

  • 2–4 years of hands-on experience in performance marketing (Google & Meta Ads)
  • Strong understanding of CRM, automation tools, and retention strategies
  • Comfortable with website optimization, tracking, and funnel management
  • Tech & AI savvy — experience with marketing automation, scripts, or growth tools is a plus
  • Data-driven mindset with the ability to test, measure, and iterate quickly
  • Startup DNA: resourceful, creative, and ready to hustle in a fast-paced environment

Why Join Us?

  • Work directly with founders & leadership on Union's growth playbook
  • Shape the future of community-first coliving in India
  • Fast-paced, creative, high-ownership role where your ideas go live immediately


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