Category Lead
13 hours ago
We're seeking a Category Strategy Lead to build and implement category-specific growth frameworks that go beyond generic models. This role requires a strategic, hands-on approach to understanding category dynamics and identifying the levers that drive revenue and profitability. You will lead a team (Growth Managers) and collaborate cross-functionally to develop tailored strategies for diverse product categories like fashion, and more.
Key Responsibilities ● Own category P&L – drive GMV, Spend/GMV, Profitability, and Total Spends while optimizing ROI. ● Develop category-specific strategies to maximize relevance and impact across different product verticals. ● Lead & mentor a team of Growth Managers, ensuring execution rigor, structured decision-making, and high-impact problem-solving. ● Leverage market insights & data to refine strategies based on competitive dynamics, consumer behavior, and industry trends. ● Collaborate with Growth, Product, and Data teams to align strategies with platform capabilities and client success metrics. ● Serve as the category expert, providing insights, trends, and competitive benchmarks to inform company-wide strategy. ● Build adaptable category frameworks that incorporate best practices in pricing, merchandising, and digital growth.
What We're Looking For ● 3-6 years of experience in category management, strategy, consulting, or e-commerce with expertise in D2C scaling. ● Strong analytical and strategic problem-solving skills, with a data-driven approach to decision-making. ● Experience in P&L ownership, revenue growth, and cross-functional collaboration. ● Hands-on experience in digital marketing in a D2C/e-commerce context is a plus. ● Ability to synthesize insights into actionable frameworks that drive measurable impact.
What We Offer ● A high-impact role in shaping category strategy and growth in the D2C space. ● A fast-paced, dynamic work environment where data-backed decision-making is valued. ● The opportunity to directly impact the profitability and success of diverse e-commerce categories.
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