Senior Influencer Manager

6 days ago

Chennai, Tamil Nadu, India St Trinity | Liviti Full time ₹ 12,00,000 - ₹ 36,00,000 per year
About Wedded Wonderland

Wedded Wonderland is the leading voice in the wedding and events industry, celebrated for its influence in content, community, and digital innovation. With a growing global presence, we are redefining how modern audiences engage with brands through meaningful storytelling, creative campaigns, and trend-forward experiences. We're now looking for an experienced Senior Influencer Manager to lead our influencer strategy and elevate our brand visibility and engagement.


About the Role

As Senior Influencer Manager, you will be responsible for developing and implementing a high-performing influencer strategy across multiple markets. You will work closely with communications, content, and marketing teams, as well as external partners, to identify top talent, drive impactful collaborations, and ensure seamless campaign execution aligned with overall brand goals.


Key Responsibilities

  • Strategic Development: Lead the creation and execution of a comprehensive influencer strategy, collaborating with internal stakeholders to define influencer roles, goals, and KPIs.

  • Talent Collaboration: Build and maintain strong relationships with social-first influencers and content creators, advising on creative deliverables and coordinating timelines.

  • Agency Coordination: Evaluate and manage influencer agencies, supporting the development of briefs, guidelines, and campaign protocols.

  • Trend & Audience Insights: Conduct in-depth research into audience behaviors, preferences, and influencer trends to guide selection and content planning.

  • Content Activation: Identify and respond to social trends and cultural moments, deploying timely influencer campaigns that drive engagement.

  • Campaign Oversight: Monitor, manage, and analyze influencer campaigns using tools such as CreatorIQ and Sprinklr, delivering insights and performance reports.

  • Best Practice Alignment: Offer guidance on influencer strategies to ensure alignment with brand messaging, campaign goals, and global standards.

  • Innovation & Tools: Stay ahead of industry developments, adopting new platforms and technologies to improve influencer program efficiency and impact.

  • Ecosystem Partnerships: Develop strategic partnerships with key players in the influencer space—including agencies, platforms, and talent networks.



Requirements
Your Expertise

  • 8 years of experience in social or digital media, with a focus on influencer marketing.

  • Strong experience managing influencer campaigns across Instagram, TikTok, and YouTube.

  • Demonstrated success working directly with content creators, talent agents, and digital agencies.

  • Proven ability to lead large-scale and bespoke influencer collaborations.

  • Excellent communication, negotiation, and relationship-building skills.

  • Strong attention to detail and ability to manage multiple projects simultaneously.

  • Passion for pop culture, social trends, and digital communities.

  • Proficiency with tools such as Sprinklr, CreatorIQ, or similar influencer management and social listening platforms.

  • Bachelor's Degree in Marketing, Communications, Media, or a related field.



Benefits What We Offer

  • A leadership role in a high-profile, fast-growing brand in the wedding and lifestyle space.

  • Opportunities to shape and scale influencer marketing strategies globally.

  • A supportive and creative work culture that values innovation and collaboration.

  • Flexible working arrangements and a remote-friendly environment.


  • Influencer Marketing Manager

    5 days ago

    Chennai, Tamil Nadu, India TVS Credit Services Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Role DescriptionThis is a full-time on-site role for an Influencer Marketing Manager located in Chennai. The Influencer Marketing Manager will be responsible for identifying and engaging with social media influencers, developing and executing influencer marketing strategies, and managing influencer relationships. Additional duties include coordinating with...

  • Influencer Marketer

    2 weeks ago

    Chennai, Tamil Nadu, India Zebronics Full time ₹ 45,000 - ₹ 55,000 per year

    Role OverviewWe are seeking a dynamic and creative Influencer Marketing & PR professional to strengthen Zebronics brand presence, build impactful relationships with influencers, and manage brand communications across media and digital platforms.Key ResponsibilitiesInfluencer Marketing:Identify, onboard, and manage influencers, creators, and brand advocates...

  • Influencer Marketing

    6 days ago

    Chennai, Tamil Nadu, India Paytm Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Description Influencer Marketing - Associate Location: Chennai, Tamil Nadu / Bangalore, Karnataka / Hyderabad, Telangana / Cochin, KeralaDepartment: Social PRType: On-siteAbout Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies...

  • Influencer Marketing Specialist

    5 days ago

    Chennai, Tamil Nadu, India echoVME Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role & responsibilitiesDevelop and execute influencer marketing campaigns that align with brand and client objectives.Identify, segment, and onboard influencers based on niche, audience demographics, and engagement metrics.Build and maintain strong relationships with influencers for ongoing collaborations.Craft clear, compelling, and personalized outreach...

  • Influencer Marketing Executive

    4 weeks ago

    Chennai, Tamil Nadu, India Koffeetech Communications Full time

    We are looking for a creative and dynamic Influencer Marketing Executive to join our team. The role involves building strong relationships with influencers, managing collaborations, and driving impactful campaigns that enhance brand visibility and engagement.Key Responsibilities:Identify, connect, and build long-term relationships with relevant influencers...

  • Influencer Marketing Specialist

    6 days ago

    Chennai, Tamil Nadu, India Social Beat Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    is India's largest influencer marketing platform that connects brands with digital influencers. It's an initiative of India's fastest-growing digital agency, Social Beat with 200+ digital experts across India. With our web & app platform, we help brands create quality content and amplify the reach among the target audience by leveraging 70,000 verified...

  • Influencer Marketing Associate

    3 days ago

    Chennai, Tamil Nadu, India Paytm Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Influencer Marketing - AssociateAbout Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the mainstream economy...

  • 15h Left: Influencer Marketing Intern

    4 weeks ago

    Chennai, Tamil Nadu, India Ariro Toys Full time

    Job DescriptionWere looking for a dynamic and detail-oriented Influencer Marketing Intern to join our marketing team If you&aposre passionate about social media, enjoy keeping up with content creators, and want hands-on experience in executing influencer campaigns, we want to hear from you.As an intern, you&aposll assist in identifying creators, managing...

  • Senior Manager

    6 days ago

    Chennai, Tamil Nadu, India Spendflo Full time ₹ 8,00,000 - ₹ 24,00,000 per year

    We're hiring a Senior Manager - HR to take full ownership of our people & HR function. You'll be responsible for setting direction, building foundational systems, leading a small team, and acting as a thought partner to leadership on all things people, culture, and growth. Key Responsibilities Lead the HR function end-to-end—strategy, planning, and...

  • Part time Influencer

    2 weeks ago

    Chennai, Tamil Nadu, India The Indus Valley Full time ₹ 5,00,000 - ₹ 10,00,000 per year

    TIV - In-house InfluencerJob Description – In-House InfluencerCompany: The Indus ValleyLocation: Chennai (On-site collaboration required as per shoot schedules)Employment Type: Part-time (5–10 days per month)About The Indus Valley:The Indus Valley is a leading D2C cookware brand committed to making kitchens healthier and smarter. With a strong focus on...