National Sales Manager

22 hours ago


Mumbai, Maharashtra, India Group Name Aaditas Hr Advisory Bangalore Full time ₹ 3,50,00,000 - ₹ 4,00,00,000 per year

Role Overview:

The National Sales Manager (NSM) will be responsible for driving sales, building distribution, and expanding organization's footprint across India. This is a hardcore sales leadership role with channel growth & revenue delivery as the top priorities.

Key Responsibilities:

1. Sales Expansion

  • Deliver aggressive sales targets across salon professional, GT, MT, and e-commerce channels.
  • Build distributor/dealer networks pan-India and strengthen relationships with trade partners.
  • Ensure salon penetration through partnerships with premium salon chains, standalone spas, and beauty institutes.

2. Channel Management

  • Drive D2C & e-commerce sales.
  • Expand visibility in modern trade & specialty beauty retail outlets.
  • Ensure smooth distributor operations credit, collections, and stock hygiene.

3. Execution Excellence

  • Implement sales systems: forecasting, beat planning, territory management.
  • Drive strong in-store visibility & merchandising.
  • Plan and execute trade schemes, promotions, and salon education programs.

4. Team Leadership

  • Recruit, train, and manage a regional sales team.
  • Build a strong performance-driven culture with clear KPIs.
  • Conduct regular market visits to track execution and market feedback.

Key Requirements

  • 15 to 20years of experience in FMCG/beauty/personal care sales, with exposure to salon/professional channels preferred.
  • Proven track record of delivering strong sales growth in competitive markets.
  • Strong distributor management and channel-building expertise.
  • Hands-on operator who can combine strategy with on-ground hustle.
  • Excellent negotiation, relationship management, and leadership skills.
  • Excellent team handling skills.
  • MBA or similar degree or relevant work experience in the job.

Compensation & Benefits:

  • Fixed CTC: 35-40 LPA (depending on experience).
  • Sales-linked incentives (1020% of CTC).
  • Performance-based career path to GM role in future.

Why join us?

  • Lead the growth story of a fast-scaling premium personal care brand.
  • Build and shape national distribution from the ground up.
  • Be part of a high-energy, entrepreneurial environment with real ownership.

Interested candidate should be only based in Mumbai or ready to relocate to Mumbai.

This is an urgent requirement, so people who can join within 20-30 days only should apply for this role.

Office Location: Wadala, Mumbai

How to Apply?

  • If this opportunity excites you and you can join within 2030 days, please send your CV and a brief cover note to with the subject line Application – NSM"
  • Only candidates based in Mumbai or willing to relocate to Mumbai will be considered.


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