Performance Marketing Manager/ Paid Ads Specialist

9 hours ago


Delhi, Delhi, India PURINSE Full time ₹ 2,50,000 - ₹ 7,50,000 per year

At
Purinse
, we're building India's next-gen eco-friendly home cleaning brand — tough on dirt, gentle on earth

We're looking for a
Performance Marketing Specialist
who's passionate about scaling D2C brands through data-driven campaigns and high-converting creatives.

What You'll Do:

  • Plan, execute & optimize campaigns across Meta, Google, and other paid platforms
  • Track performance metrics (ROAS, CAC, CTR, etc.) and drive continuous improvement
  • Collaborate with our creative team on ad visuals, videos, and storytelling angles
  • Analyze results and refine strategies to maximize ROI

What We're Looking For:

  • Proven experience in Meta & Google Ads (preferably for D2C or FMCG brands)
  • Strong analytical mindset with hands-on experience in campaign optimization
  • Familiarity with Shopify and tracking tools like Meta Pixel, Google Analytics
  • Creative eye for testing ad hooks and messaging

Bonus Skills:

  • Knowledge of email & retargeting campaigns
  • Experience with influencer performance marketing


Location:
Remote / Delhi


Type:
Freelance / Part-time


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