E-commerce Marketing Manager

3 days ago

Faridabad, Haryana, India PinnacleU Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Position: E-commerce Marketing Manager

Location: Faridabad

Working Days: Monday to Saturday (1st and 3rd work from home)

Experience Required: 2+ years

Client: Personal Care brand

About the Role

We are looking for a results-driven professional with at least 2 years of experience in marketplace advertising and account management. The ideal candidate will possess strong analytical skills, proven expertise in e-commerce platforms, and the ability to build and sustain client relationships.

Key Responsibilities

Marketing Strategy & Campaign Management

  • Develop and execute end-to-end marketing strategies to boost sales and enhance product visibility across major online marketplaces (Amazon, Flipkart, Myntra, Ajio, etc.).
  • Create and manage sponsored product ads, brand ads, and display ads to maximize client reach.
  • Conduct keyword research and optimize listings and campaigns for visibility and conversions.
  • Monitor and analyze key performance metrics (CTR, CPC, ROAS, etc.) to optimize campaigns.
  • Stay informed about platform trends, algorithm updates, and industry best practices.

Account Management & Client Relations

  • Build and maintain strong relationships with key e-commerce partners.
  • Manage communication with marketplace platforms to resolve issues, optimize listings, and track performance.
  • Provide proactive client support on inventory, product performance, and promotional activities.
  • Collaborate with internal teams to design and launch promotional campaigns.
  • Ensure all listings comply with marketplace guidelines and adapt to policy changes.

Data Analysis & Reporting

  • Use Excel and analytics tools to track KPIs for campaigns and account performance.
  • Prepare detailed reports highlighting sales trends, campaign outcomes, and opportunities for growth.
  • Leverage data insights to recommend improvements in both marketing and account management strategies.

Qualifications

  • Minimum 2 years of experience in marketplace advertising and account management.
  • Hands-on experience with Amazon, Flipkart, Myntra, or similar platforms.
  • Strong analytical skills with proficiency in Microsoft Excel.
  • Excellent communication and interpersonal skills.
  • Bachelor's degree in Marketing, Business Administration, or related field.

What We Offer

  • Competitive salary package.
  • Career advancement opportunities within a rapidly growing company.
  • A collaborative and dynamic work environment.

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