Social Media Specialist
8 hours ago
The Role We are looking to add an enthusiastic and passionate Social Media buff to our team to drive engagement and initiatives across various communities and platforms.
Responsibilities
- Ideate and execute campaigns to drive social media buzz by conceptualizing the social content calendar, curating content, planning promotions amp; contests, etc
- Manage the social handles and crosscollaborate with multifunctional teams to integrate campaignspecific content social graphics, animated GIFs, and shortform videos across channels
- Monitor campaign performances, and analyze, review, and report on campaigns effectiveness to maximize results
- Ensure consistency of brand positioning and maintain hoichois personality and social tone of voice to stay relevant to fans and customers
- Undertake social media research to gain deeper insight into online conversations related to the Bengali media amp; entertainment industry
What makes you a great fit
- Relevant experience in social media, preferably from a digital media agencyEcommerceMedia amp; Entertainment background would be preferred
- Bachelors Masters degree in public relations, journalism, marketing, communications, or any other related field would be preferred
- You are an excellent communicator and creative thinker and proficient in Bengali
This role will be based in Kolkata.
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