Social Media Specialist

2 days ago

Kolkata, West Bengal, India Sourcedesk Global Full time ₹ 4,00,000 - ₹ 8,00,000 per year
Job Information

Date Opened

10/03/2025

Job Type

Full time

Industry

Sales - Marketing

Salary

4lacs - 8lacs

City

Kolkata, Sector V

State/Province

West Bengal

Country

India

Zip/Postal Code

700091

Job Description

We are looking for a creative and results-driven Social Media Specialist with experience in managing and growing brand presence across social platforms. The ideal candidate should be able to work independently, handle end-to-end social media strategies, and deliver measurable results in terms of engagement, reach, and lead generation.

Requirements
Key Responsibilities:
  • Develop and execute social media strategies aligned with business goals.
  • Manage and grow presence on platforms such as Facebook , Instagram, LinkedIn, Twitter, YouTube, and emerging platforms. Should have hands-on exposure in Facebook Marketplace Management.
  • Create, curate, and publish engaging content (posts, reels, stories, videos, infographics, blogs).
  • Plan and manage paid campaigns (social ads) to drive awareness, traffic, and conversions.
  • Monitor social media channels for industry trends, competitor activity, and audience insights.
  • Track, analyze, and report on key performance metrics (reach, engagement, ROI, conversions).
  • Collaborate with design/content teams or work hands-on with tools (e.g., Canva, Photoshop) for creative requirements.
  • Respond and engage with followers to build community interaction.

Stay updated with the latest social media trends, tools, and algorithm changes.

Skills & Qualifications:
  • 3–6 years of proven experience in the Social Media field.
  • Strong understanding of social media algorithms, analytics, and tools & Facebook Marketplace Management.
  • Hands-on experience with social media management tools (Buffer, Hootsuite, Meta Business Suite, etc.)
  • Basic design/content creation skills (Canva, Photoshop, or similar tools).
  • Ability to work independently and manage campaigns end-to-end.
  • Strong communication, analytical, and problem-solving skills.

Knowledge of SEO, digital marketing, and paid advertising is an added advantage.

Benefits
What We Offer:
  • Competitive salary and performance-based incentives.
  • A collaborative and supportive work environment.
  • Access to the latest tools and technologies for SEO.
  • Opportunities for professional growth and skill development.

To join our Social Media team and have great growth opportunities where your contribution will make a difference, please apply with your resume at

Role: Social Media Marketing

Industry Type: IT Services & Consulting

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

About Us:

Source Desk Global is one of the fastest-growing IT and Outsourcing solutions company head offices in Toronto and Delivery Center in Kolkata. We are a group of young and energetic professionals with creativity and business ethics. Our customer-centric approach makes us highly creative in the use of technology which insights in improved products and services. We help our clients with an appropriate mix of business consultation, technology, digital and advertising solutions that integrate seamlessly with their marketing objectives, from start to finish. We are serving clients across Canada and US business markets.

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