
Associate - Paid Marketing
1 week ago
Job Title:
Paid Marketing Associate
Location:
Goa
Key KPI:
ROAS
Roles & Responsibilities
- Plan, ideate, and execute paid campaigns on Google Ads and Meta Ads.
- Continuously monitor, analyze, and optimize campaigns to maximize ROAS.
- Track and report campaign performance across key metrics using Google Analytics.
- Provide actionable insights and recommendations to improve efficiency of ad spends.
- Stay updated with industry trends, platform updates, and best practices in performance marketing.
Skills & Qualifications
- Minimum 1 year of hands-on experience in managing paid campaigns (Google Ads or Meta Ads).
Google Ads experience is preferred. - Strong foundational knowledge of Google Analytics.
- Analytical mindset with the ability to interpret data and generate insights.
- Good communication and reporting skills.
- Ability to work independently as well as collaboratively in a fast-paced environment.
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