Email Marketing Specialist

3 hours ago


Mumbai, Maharashtra, India Tekflux Full time ₹ 10,00,000 - ₹ 18,00,000 per year

Key Responsibilities

  • Plan, create, and execute email marketing campaigns across the full customer lifecycle
  • Build, test, and refine automated email flows (welcome series, nurturing sequences, re-engagement, etc.)
  • Write compelling email copy and collaborate with design teams on templates
  • Conduct A/B and multivariate tests to increase conversions and engagement
  • Monitor campaign metrics and provide insights for optimization
  • Manage subscriber segmentation, list health, and compliance (CAN-SPAM/GDPR)
  • Collaborate with marketing, product, and sales teams to align messaging and objectives
  • Stay updated with industry best practices, trends, and new tools

Required Skills & Qualifications

  • 4+ years of experience in email marketing or CRM campaigns
  • Proficiency with email platforms (e.g., Mailchimp, Klaviyo, HubSpot, Active Campaign, etc.)
  • Strong copywriting and editing skills
  • Experience with HTML email templates (a plus)
  • Analytical mindset with experience using email analytics tools
  • Understanding of customer segmentation and automation strategies
  • Ability to manage multiple campaigns and deadlines

Please apply by sending your resume and link to your email marketing portfolio.



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