Regional Sales Manager

6 days ago

Ahmedabad, Gujarat, India Sunshine Manpower Full time

Job Title: Regional Sales Manager

Location: Ahmedabad, Gujarat

Experience: 10–15 years (FMCG industry)

Role & Responsibilities

  • Own and drive overall sales, distribution, and revenue growth for the assigned zone.
  • Develop and execute zonal sales strategies and annual operating plans in line with business objectives.
  • Lead, mentor, and manage Area Sales Managers to ensure consistent target achievement across territories.
  • Strengthen and expand the distributor and channel partner network to enhance market reach and penetration.
  • Review and manage primary and secondary sales, inventory levels, credit control, and distributor profitability.
  • Track market trends, competitor activities, pricing, and promotions; recommend corrective and growth-oriented actions.
  • Ensure effective execution of trade marketing initiatives, visibility programs, and brand activations.
  • Drive sales capability building through coaching, training, and performance management of teams.
  • Monitor and control zonal budgets, schemes, and promotional spends for optimal ROI.
  • Conduct regular market visits and business reviews to track execution and resolve on-ground challenges.
  • Prepare and present MIS, sales forecasts, and performance reports to senior management.
  • Ensure adherence to company policies, processes, and governance standards.

Qualifications & Skills

  • Bachelor's degree in Business Administration, Marketing, or a related discipline.
  • Strong experience in FMCG sales, channel management, and handling multi-state operations.
  • Proven leadership capability to manage large, geographically dispersed teams.
  • Excellent strategic thinking, negotiation, and stakeholder management skills.
  • Strong analytical and financial acumen with proficiency in MS Excel and reporting tools.
  • High ownership mindset with a result-oriented and execution-driven approach.
  • Willingness to travel extensively across the assigned zone.

Job Type: Full-time

Pay: ₹50, ₹60,000.00 per month

Experience:

  • FMCG sales, channel management: 10 years (Required)

Work Location: In person

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