Marketing operations and Automation
4 days ago
Job Description
- This role will help drive creation, execution, and optimization of automated marketing programs through a deep understanding of the technical requirements
- Will require 1-2 years of hands-on work with Braze, and preferred background in other ecosystem tools
- (e.g. mParticle)
- Required is 1-2 years of hands-on experience with Braze
- Preferred is several years of marketing automation and technology experience, understanding key components of marketing technology stacks, such as with mParticle (or Segment, Tealium AS, etc.)
- Experience crafting and implementing integrated marketing communications primarily leveraging email/push, with a successful track record of measurable results
- Strong analytical skills and ability to work both independently and on cross-functional teams
- Ability to work in an agile, fast-paced environment leveraging tools such as Confluence and Jira to optimize operational efficiency, with proven success in organizational skills
- Strong track record demonstrating ability to critically examine issues/obstacles and logically approach the correct solutions involving complicated adtech/martech implementations
- Highly organized self-starter with ability to manage tasks independently
- Front end development experience is a plus but not a requirement
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