Marketing & Operations Manager
1 day ago
Marketing Operations Manager (CRM & Automation)Location: Remote (India) | Work Type: Full-TimeTarget CTC: Up to ₹35 LPA (Fixed) + Annual Performance-Based BonusTimezone: IST with some US overlapAbout the RoleA fast-growing B2B SaaS company is hiring a Marketing Operations Manager (CRM & Automation) to lead marketing automation, CRM management, and GTM data operations.You'll be responsible for ensuring data accuracy, maintaining workflow uptime, and driving automation efficiency across marketing and sales systems — empowering the GTM team to execute with precision and scale.Job DetailsFunction / Pod: GTM – Marketing OperationsSub-Function: Marketing Automation / CRM / Data ManagementSeniority Level: Mid–Senior (5–8 years)What You'll DriveFirst 90 DaysEnsure CRM accuracy >98% and workflow uptime 100% across HubSpot.Implement Clay and Attain automations for lead enrichment, routing, and scoring.Partner with Sales and RevOps to align lead handoff SLAs and reporting cadence.Audit and optimize campaign tracking, attribution, and dashboard metrics.First 180 DaysEstablish centralized GTM performance dashboards for leadership visibility.Reduce lead-to-handoff latency by 30% through automation improvements.Maintain best-in-class data governance and reporting accuracy.Support co-marketing campaigns with Partnerships and RevOps teams.Success Metrics / KPIsCRM Data Accuracy ≥ 98%Workflow Uptime 100%Lead SLA Adherence (< 2 hours response time)On-Time, Error-Free Dashboard DeliveryStakeholder Satisfaction ≥ 90% (Sales, Marketing, Partnerships)Candidate ProfileExperience: 5–8 years in B2B SaaS Marketing Operations or CRM Management.Core Skills (Must-Have):Deep hands-on expertise with HubSpot CRM (workflow automation, reporting, integrations).Proven experience setting up and maintaining automations via Clay, Attain, Zapier, or n8n.Strong understanding of data hygiene, enrichment, and lead management workflows.Analytical mindset with the ability to build and maintain reports and dashboards.Nice-to-Have:Background in Cybersecurity, GRC, or Compliance Automation SaaS.Familiarity with Salesforce or Power BI for advanced analytics and reporting.Tools: HubSpot, Clay, Attain, Zapier/n8n, Google Sheets, Power BI (optional).Education: Bachelor's degree in Marketing, Business, or Analytics.Language: English (fluent).Other Requirements:Prior experience working in a SaaS environment (agency-only experience not eligible).Job Types: Full-time, PermanentPay: ₹2,500, ₹3,000,000.00 per yearBenefits:Provident FundWork from homeWork Location: Remote
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