Area Sales Manager
6 days ago
Role & responsibilities
Job Description
DEPARTMENT: Beverage Sales
REPORTING:-
FUNCTIONAL : RSM
ADMINISTRATIVE : RSM
REPORTEES:-
DIRECT: Area Sales Officers / Area sales executive
KEY SKILS:
Leadership, Communication, Strategic Sales Planning, Adaptability and resilience, Building relationships, Negotiation, Analytical and problem-solving, Customer relationship management
CO-ORDINATES WITH: DISTRIBUTORS, SUPER STOCKIEST.
JOB PURPOSE: Execute coverage and distribution plans for his territory. Drive execution of the sales and distribution calendar and agenda daily, weekly, monthly
Responsibilities:
1. Appointment of town wise/area wise distributors / stockiest / super stockiest.
- Achievement Primary and Secondary Targets town wise and market wise as per the PJPs of all Sales Officer
- Under the guidance of RSM - establish coverage, distribution and display objectives for all the sales officers - distributor wise
- Establish PJPs for all the sales officers
- Establish primary and secondary targets - town wise and market wise as per the PJPs of all sales officers
- Appoint all the agreed number of distributors and distributor salesmen to achieve sales, coverage and distribution objectives. Refer to induction manual for the profile of distributors to be appointed
- Break their objectives - month wise, weekly and day wise and strictly follow the system of reporting accordingly
- Conduct review meetings on weekly and monthly basis and review the efficiency
of your SOs and report to RSM - Co-ordinate with RSM and execute all the marketing and brand activities as per the agreed calendar in your territory
- Execute all market contact plans as agreed with the RSM and report periodically to the RSM/ GM-Sales
- Implement the agreed training calendar in your region
- Ensure that your team raises self and their distributor claims on time and you approve the same on time and forward them for authorization to your RSM
- Have a clear focus on Traditional Channels. to build Distribution, Visibility and volumes
- Regularly up-date your immediate supervisor on all market developments and opportunities
- Ensure that you maintain the budgeted manpower in your territory across the year
- Fill-up all the vacancies in your territory on time with the help of your RSM / GM-Sales and personnel department
- Attend to all issues whether it is a consumer complaints or trade related ones without any delay to maintain healthy hygiene in your territory
18.. Conduct once in six-month distributor meeting to review business progress and build relationship
Preferred candidate profile
Education:(UG - Any Graduate - Any Specialization) AND (PG - MBA/PGDM)
KNOWLEDGE IN DEPTH:
Team Management
Strong understanding of FMCG Markets
Perks and benefits
Best IN THE Industries
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